IDIs and Focus Groups

Quality & CommitmentThe quality of your research is very important to you. When you interview respondents in your telephone or web based IDIs or focus groups, you want things to go perfectly. That's why marketing researchers come to Civicom Marketing Research Services.

Understanding Research NeedsQuality. Convenience. Experience. Technical Expertise. Savings. In-depth understanding of marketing research and what it is intended to accomplish. These are the hallmarks of your experience when you entrust your audio and web enabled in-depth interviews and focus groups to Civicom Marketing Research Services.

Experience & ExpertiseOur Service is local to global. We've facilitated virtually every kind of IDI or Focus Group project possible. If you can imagine it, we can do it.

A member of our marketing research network conducted in-depth interviews with physicians using Civicom's marketing research software to introduce a new analgesic product. Download this case study

An independent moderator became a global player because she was able to conduct interviews from her U.K. home with respondents in Australia, all facilitated from the U.S. Download this case study

A research company gained credibility when we facilitated and simultaneously translated webcam focus groups in five European countries in the local languages.
Download this case study