One thought on ““The Walking Dead zombie-attack” takes Vienna with augmented reality-digital signage campaign”

1. “The Walking Dead zombie-attack” takes Vienna with augmented
   reality-digital signage campaign :
   TV network Sky Austria and Austrian out-of-home ad firm Gewista (part of
   the JCDecaux Group) converted a Vienna tram stop into the “Scary Shelter,”
   a two-day experiential campaign featuring digital signage and augmented
   reality making it appear as though the zombie apocalypse was hitting the
   capital.

   Reply