Tag Archives: about

Posted on by

Response: Start With 'Learning Goals' Before Thinking About Tech

Response: Start With 'Learning Goals' Before Thinking About Tech
Suzie Boss (@suzieboss) is an education writer and consultant who focuses on digital-age project-based learning to better engage today's learners. Her books … One solution might be a bulletin board or designated project space in the classroom. But …
Read more on Education Week (subscription) (blog)

Yik Yak causes havoc on campuses across the nation
Yik Yak, a cross between a college campus news feed, a freshman virtual diary, and an anonymous message board, is a popular smartphone app inciting mixed feelings since its launch in 2013. imgres This anonymous, location-based social media app …
Read more on The Beacon

Research Now and itracks Offer On-Demand Recruitment for Online and Mobile …
2, 2015 /PRNewswire/ — Research Now, the global leader in digital data collection to power analytics and insights, and itracks, the global leader in qualitative market research software, announced today a new method of recruiting for online and mobile …
Read more on PR Newswire (press release)

Posted on by

5 Things You Should Know About John Kasich

5 Things You Should Know About John Kasich
Kasich is a former Fox News host. In eyeing the White House, Kasich had decided not to seek re-election to the House in 2000. He would go on to sit on corporate boards and was a managing director at Lehman Brothers until its collapse in 2008. But he …
Read more on NPR

Building a better board: Average age of local members is 61
There's not a huge movement to add younger people to the boards of public companies, judging by public documents and interviews with local board members and experts. And in this case, people in their 40s count as young: The average local board …
Read more on Crain’s Cleveland Business

Eight Omaha school boards finalize budgets, tax rates
It was a busy night Monday as eight metro Omaha school boards approved budgets and locked in tax rates for the 2015-16 fiscal year. A property valuation increase of 4.5 percent across the 11 Learning Community districts — even higher in outlying areas …
Read more on Omaha World-Herald

Posted on by

Polish Hill Residents Concerned About Baum & Craig Detour Traffic

Polish Hill Residents Concerned About Baum & Craig Detour Traffic
She also said that an electronic message board reading “Baum Boulevard closed ahead” has been added to the area. Meanwhile, Testa said she is concerned about how many more drivers are being introduced to the Melwood shortcut. “Having the road …
Read more on 90.5 WESA

Chinese crash worsens Global rout continues How much should you freak out …
People who know the Bidens well point out that whether the vice president lands on a yes or a no on 2016, that decision will be one he makes jointly with his wife, meaning she'd be on board with whatever the decision is. As the vice president's staff …
Read more on Politico

Posted on by

Quotes About Hope

Quotes about Hope

If you need some hope, look for the good in others, in yourself, and in your Maker. At various times throughout life, there are setbacks and tragedies. These bad things are part of being human. The hope is what keeps us going and helps us to find happiness and joy in the suffering.

Instead of running from pain and suffering, we should embrace it. Why? It allows the soul to mourn and finally to heal properly. The whole process is somewhat complicated and different for everyone. However, there are things that can help.

Prayer

Prayer can bring hope to those filled with despair. The very act of prayer helps you to go outside of yourself and focus on the positive. If you are in deep despair, you can at least pray for hope and it will come. Prayer has a keen way of focusing the mind and helping us to stop focusing on self. This act, alone, helps humans to break out of the ego or pain like state.

Doing Things

If you want more hope, it is important to keep doing things. Even the little things like keeping your car clean or going on a bike ride will infuse a lighter spirit. That’s why it is good to do little things for others that need hope. Having the little things done, in life, makes everything a little easier to do.

Quotes of Hope

It’s good to have information about how to be hopeful. Quotes are often a good source of inspiration. For example, humor enlightens the mind, lifts the spirit, and comes at will. It’s the sure fire way to live life. And, hope is something you get from God and yourself. It can’t be handed to you.

Positive Stories

It is also a good idea to tell yourself hopeful stories. Did you ever work for something important and get it? Do you feel a certain joy when helping others or when doing good? Telling yourself some positive things can also help you find hope.

Where there is light there is also truth and with truth comes hope because truth tells a wonderful story.

For further information, please visit Quotes About Hope

Posted on by

About Digital Signage in Retail Marketing Campaign

In today’s world of hustle bustle, getting the attention of your potential customer is not an easy task. You need to be highly creative and sensitive about your target audience’s taste. If you are using outdated technologies, all you are doing is wasting your advertising capital. Especially when it comes to retail business, you may stay away from investing in anything but advertising. Retail is an industry where reaching out to people and conquering their interest is the only way you can see profit. There are so many competitors vying with you in this industry, so you need to be equally competent, if not significantly more. Cheap obsolete advertising ideas will definitely not find you a place!

Digital signage is one of the techniques that can help your products have a better reach. Even if you are a big brand in the retail industry, with a digital signage in retail marketing campaign, you can get more people into your customer pool and increase the existing customers’ interest in your new products.

Digital signage marketing campaign is advantageous and effective for more than one reason. Without spending much, you can update your product messages, ads, and information in real time. This mode of advertising can be more visually appealing than the conventional billboards, posters, etc. Also posters are for fixed content. But if you want your advertisements to get more interactive and creative, digital signage marketing has more ideas.

Digital signage in retail mode of marketing has some standard methods which ease your advertisement complexities. If you want to update the message content, you can get it done regardless of the distance of your location from the company. Thus digital signage is a cost-effective way of marketing your products and services.

You can find a number of notable providers of digital signage products and services. The deliverables of high tech companies are of high quality. They ensure that all the above mentioned advantages of digital signage are made available to you. They employ highly qualified technicians to provide you with convincing marketing solutions and gripping digital signage boards for your products. They operate as a team of capable IT technicians, skilled AV designers and expert installation handlers.

Designing a successful advertisement or marketing campaign for a concern in the retail industry is quite a challenging task as the industry is bloated with competition. Professionals and technicians operate by understanding your product and needs thoroughly. This ensures that in the end, you get more than what you wanted. What is more striking is that the technicians employed by these digital signage in retail companies are so skillful that they design effective digital signage boards for you within your own budget limits.

Right from preparing the marketing content, designing the digital signage to installing it, the digital signage in retail companies take care of everything. They also provide you with any extra guidance regarding the placement of your ad or the timing of your ads. However, their services don’t end there. They also make sure that they are always there for you to provide technical support. By choosing to go for the services of such companies you can relax on the advertisement and marketing front and concentrate on the business. Why should someone be bothered when everything right from design to maintenance is comprehensively taken care of?

 

 

Resus offer forward thinking advertising solutions in the Digital signage market place. http://www.resusdigitalsignage.com

Posted on by

Cannes Lions: will advertising ever again be about the people it serves?

Cannes Lions: will advertising ever again be about the people it serves?
My hunch is that over the next five to 10 years elements of craft, care, co-creation and community will put people back into the advertising picture, and advertising will regain some humanity. Perhaps a small but significant sign of that from this year …
Read more on The Guardian

Facebook Tests Auto-Filling Marketing Forms With People's Profile Info
Facebook is starting to test a new mobile ad format called "lead ads" that marketers can use to ask people to sign up for email newsletters or a request a call for a price estimate. Facebook began testing these new ads in February and is running them …
Read more on AdAge.com

Programmatic accounts for two thirds of mobile ad sales, says IAB
Indeed, nearly one fifth (18 per cent) of video ads are now traded programmatically. “Programmatic's role in digital ad buying has grown from virtually zero to nearly half of all transactions in just five years,” says Tim Elkington, chief strategy …
Read more on The Drum

Posted on by

5 Things You Must Know About Digital Whiteboards

Most of the people define digital whiteboards as a board of white color having a glorified screen. However, this smart piece is definitely much more than that and includes some marvelous features that surely need to be mentioned here. The five incredible features of interactive whiteboards that enrich the classroom experience of both students as well as teachers are:

All the modern digital whiteboards have a Reveal tool feature also known as Screen Shade. This allows the presenter display only one part of the screen while hiding the non relevant parts. Imagine a classroom where the teacher makes the screen turn black and then slowly reveal the view to catch the fancy of the students. This helps the teachers in putting up the questions and then showing the answers later on one by one.

 

Spotlight is yet another option that plays a great role in any classroom. The feature never fails to make the jaws drop out of fascination and keeps the kids glued to the screen throughout the session. In this, teachers can make the screen turn black and then put on spotlight only over the area which is to be explained. The feature greatly helps while giving the demonstrations of maps where the presenter needs to explain about various regions one after another.

 

If you want to do something out of the box and make your kids wonder and ponder in disbelief, you can hide all the answers using the technique called layering. Though you can do this in many ways, the easiest one is to write or type the answers in white so that it doesn’t show to the viewers. These answers can then later be dragged to some other color to make them visible to the audience. By deploying a blend of shape and layering options you can experiment with various styles thus maintaining freshness in the classroom.

 

Those using student response systems in the classroom can take their e-learning experience to one another level by creating class quizzes on the interactive whiteboard. These quizzes can then be answered by the students by selecting the list of possible answers. The best part of using student response systems is that the teachers can easily get to know the aptitude and understanding of each student in the class. The method does wonders in guiding the teachers on how they have to conduct their further classroom sessions.

Genee Technologies India provides Technologically Advance range of ICT and AV Solutions including Interactive Whiteboards, Visualisers, Interactive Response Systems, Graphic Tablets, K- 12 Content, Educational Content Software, Projectors and much more to Teachers, Educators, Presenters, Trainers and Corporate Professionals Pan India.

Posted on by

Citizens Urged to Take Precaution as Tropical Storm Alice Heads towards the Virtual World Whyville.com: The Consequences of Global Warming Demonstrated in the Virtual World to Encourage Kids to Learn More about This Important Issue

PASADENA, Calif. (PRWEB) June 26, 2007

    Tropical Storm Alice is intended to raise awareness of global climate issues and is associated with the opening of the new Whyville Climate Center, which is sponsored by Penguin Young Readers Group, the publisher of Al Gore’s young adult book, “An Inconvenient Truth: The Crisis of Global Warming” (Viking Children’s Books/Rodale Books $ 16.00; 208 pages; Ages 11 up). The Climate Center will serve as the focal point for the discussion and further educational activities, while significant virtual rainfall continues for at least another 12-36 hours. This will result in widespread flooding and destruction throughout Whyville, with considerable rubbish and debris littering the virtual world. Whyville’s citizens will need to join together in a massive clean up effort to restore their environment over the next several days.

The arrival of the tropical storm coincides with a new effort to educate Whyville’s citizens about global climate issues. According to a survey conducted on the site in May 2007, 77 percent of responding citizens said that they were aware of the concept of global warming. However, only 50 percent felt they could be a part of the solution.

The Climate Center’s initial activities will focus on changes in the levels of greenhouse gases in the Whyville atmosphere, especially carbon dioxide. In the center’s CO2 Lab, citizens will be able to document increases in carbon dioxide in the virtual atmosphere from the site’s creation in 1999 to today. Traveling back in time, Whyvillians will sample CO2 levels from each year and look for correlations with specific human activity. Information on historical events in Whyville, including the rate of population growth and introduction of new industries, will be obtained from the Whyville Times (the newspaper of Whyville, with articles written by kids). Citizens will also be able to propose hypotheses and debate consequences in bulletin boards within the Climate Center.

“The objective of this activity is not to prove any particular association between greenhouse gases and the climate, in general, or our first tropical storm in particular,” said Dr. James Bower, CEO of Whyville. “Instead, we want to help kids understand the complexity involved in the growing international debate on these issues and get them involved in that discussion, since we already know that they care.”

Activities in the Whyville Climate Center will also support citizen involvement in solving the problem of greenhouse gas emission. Each citizen will be assigned their own carbon footprint calculator in order to assess their individual contribution to rising CO2 levels in the virtual world. The size of their footprint will increase, or decrease, depending on the personal choices they make, such as the number of virtual accessories they produce in Whyville’s avatar factory, the number of trips taken around the world in the warp wagon, the number of times they teleport to the moon or mars, or even which types of foods they choose to eat. Whyvillians who substantially reduce their impact will be recognized with a distinctive green badge for their avatar and will even be able to trade their carbon credits to other Whyvillians for “clams,” Whyville’s virtual currency.

“We know from our surveys that Whyvillians are concerned about environmental issues, but don’t believe that they can do very much to have an impact themselves,” said Dr. Jen Sun, president of Whyville. “This activity is intended to address both the complexities of this issue, as well as provide examples of ways that our kids can get involved – not only in our virtual world but also in the real world.”

Over the coming months, this new climate education activity will continue to unfold, impacting Whyville and its citizens in parallel to developments on this important issue in the real world.

About Penguin Group

Penguin Group (USA) is the U.S. affiliate of the internationally renowned Penguin Group. Penguin Group (USA) is one of the leading U.S. adult and children’s trade book publishers, owning a wide range of imprints and trademarks including Berkley Books, Dutton, Frederick Warne, G. P. Putnam’s Sons, Grosset & Dunlap, New American Library, Penguin, Philomel, Plume, Puffin Books, Riverhead Books and Viking, among others. The Penguin Group is part of Pearson (FTSE: PSON; NYSE: PSO). Pearson is an international media company with market leading businesses in education, business information and consumer publishing. For more information, visit http://www.pearson.com.

About Whyville

Whyville.com is the only learning-based virtual world for today’s digital kids. Whyville offers a seriously fun extension of 8 to 15-year-old kids’ real lives, giving them ownership of and participation in creating their own experiences. Named for the founding principle that asking why is the true basis of learning, Whyville citizens safely chat, earn currency, design avatars, play games, create projects, eat, govern and much more. Parents and teachers approve of Whyville because of its multiple levels of safety protection including proprietary technology and staff monitoring. For sponsors, Whyville integrates popular brands and institutions by following its learning-based principles of encouraging Whyville citizens to engage in experiential interactions relevant to today’s digital kids.







Posted on by

US Banks – A Full 68% Of Negative Comments Online About The US Financial Sector Are Attributed To Just Two Banks, Citibank And Bank Of America What Was Going Wrong?

Columbus, OH (PRWEB) August 21, 2011

DigitalMR analysed thousands of customer comments about high street banks for the month of June 2011. Over half of these customer views are negative, compared with 45% being about positive customer experiences.

The four most mentioned banking brands, with the highest number of consumer comments were: CitiBank (32%), Bank of America (23.50%) followed by American Express and Wells Fargo (both 17%).

There was, however, a large difference between the positive and negative mentions that these banks generated. American Express (30%) and Bank of America (23%) attracted the largest proportion of positive posts but Bank of America also attracted the second highest number of negative comments (24%). By comparison the bank that had the highest proportion of negative posts was Citibank (44%).

Taking the difference in positive and negative posts into consideration the clear winner for June was American Express with a Net Sentiment Score (NSS) of 58% followed by Capital One with 19%. The high NSS score for American Express shows an overall high satisfaction level for users of this service.

The two banks with the lowest net-sentiment score were CitiBank (unsurprising, perhaps, given its proportion the total negative posts) with a NSS of -52% and US Bank which achieved a score of -59%. CitiBank’s higher rating is attributed to the fact that although they were the subject of the highest amount of negative comments they also were the subject of 17% of all positive comments about financial service providers. Much of the negative commentary was related to the June revelation that hackers had accessed 200,000 Citibank account holders’ details.

The banks with the highest and lowest rated NSS scores remain unchanged from April, the date of our last syndicated report, when American Express led the group, and US Bank brought up the rear.

The US Banking Sector should take note that of the ten banks we analysed conversations about, seven have either a neutral or negative NSS. This means that overall the majority of people were using social media far more to criticise than compliment their banking service.

DigitalMR’s report (powered by SocialNuggets) analyses thousands of customer comments posted via a range of relevant finance related websites and open access social media platforms. It measures not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative.

Results are based on comments posted by consumers on the major US banks: CitiBank, Bank of America, Wells Fargo, US Bank, American Express, HSBC, Capital One, Barclays, JP Morgan Chase Manhattan and US Bancorp.

Ryan Rutan, President of DigitalMR USA commented: “the findings indicate that American consumers who utilize social media platforms are voicing frustrations about their banking experience at a higher rate than positive experiences, but that certain brands are achieving a net positive sentiment”. This tells us that although the balance of comments are on the negative side, it is not strictly an outlet for dissatisfaction. This is easily seen in the divergence of the findings related to CitiBank and American Express.

While conversations about CitiBank accounted for nearly a third of all mentions of companies in the sector (suggesting a wide exposure), they were negative 76% of the time. By contrast American Express should be pleased to see while they accounted for a lower total volume of posts, that 79% of comments about their bank were positive. Amex has, for the second time this year, the highest net sentiment score of all banks we monitored.”

1) Net Sentiment Score (NSS)

Most of the banks we measured, achieve a negative Net Sentiment Score (NSS) for June. NSS provides an overall percentage score of net positive posts. A positive score means a bank attracts more positive than negative posts, while a negative score suggests a higher proportion of negative posts.

The average NSS taken across all banks measured is -10%, which shows that US consumers continue to see social media as a space to share experiences of frustration and unhappiness with the service they had experienced. This is a lower NSS however than the results from our December 2010 analysis which showed in the four months from July – October the cumulative NSS for US banks was -28%.

Net Sentiment Score ranking

1st American Express (Amex):         58%

2nd Capital One:                                19%

3rd US Bancorp:                                 7%

4th JP Morgan Chase Manhattan:        0%

5th Wells Fargo:                                 -2%

6th Barclays:                                        -11%

7th Bank of America:                         -12%

8th HSBC:                                         -34%

9th Citibank:                                         -15%

10th US Bank:                                     -51%

2) Features and Services

DigitalMR measured thousands of customer posts across June regarding the services and features that banks offer. Services attracting a much higher proportion of positive mentions to negative ones were: Credit Card Incentives (18% positive vs 1% negative).

The service attracting a higher proportion of negative comments was Credit Cards with (26% positive vs 19% negative) This was followed by conversations about mortgages which displayed a negative sentiment being 17% of all negative conversations regarding a particular service.

3) Click here to view customer comments in their own words

4) How can Banks use social media to their advantage?

Banks can use analysis of data from websites and other social media in the following ways:

    Engage in a one-to-one dialogue with their customers and respond to negative comments.
    Invite some of the customers to join online forums and chat groups to further express their views
    Positive sentiment can be leveraged in advertising
    Operations can learn about and fix specific branch performance issues
    Financial products can be adjusted, and new ones can be designed to meet customer needs

About the syndicated banking report

The monthly banking report monitors thousands of customers’ online conversations through comments posted on open-access social media platforms such as Twitter and Facebook, forums, blogs, microblogs and commercial websites, for US banking services.

The report is available on annual subscription with updates provided on a quarterly, monthly or weekly basis. Results will be updated to the press on a monthly basis.

Contact

For regular reports and more information:

Ryan A. Rutan

rrutan(at)digital-mr(dot)com

tel: +1 (614) 638-0216

http://www.digital-mr.com

About DigitalMR

DigitalMR is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially web-listening, and sophisticated technology platforms to enhance its business consulting approach.

DigitalMR’s solutions also include community panels, access panels, web usability and a distinct focus on qualitative research online. The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography.

The agency operates in affiliation with international market research company MASMI. DigitalMR is headed by founder and MD, Michalis Michael and has European headquarters in London, UK, and Nicosia, Cyprus, and Columbus, Ohio, in the US.

About SocialNuggets

SocialNuggets technology delivers real-time market intelligence for fast moving industries by analyzing data from various social media sources with a mission to liberate social media data and sentiment analysis for use in real-time research of brands, products and features. SocialNuggets delivers ready to use market intelligence for various industry verticals including consumer electronics and banking. SocialNuggets data is delivered in bite size, ready-to-consume, infographics and is also available in the form of a full access to our data warehouse for analysis and integration with customers’ data. SocialNuggets, a Serendio company, was founded in 2011 with headquarters in Santa Clara, CA.

###







Posted on by

Bank of America Receives a Third of Negative Comments Made Online about the US Banking Sector According To Latest Findings from DigitalMR

Columbus, Ohio (PRWEB UK) 28 February 2012

Social media research specialist DigitalMR releases latest findings on what customers are saying about US financial service companies online.

DigitalMR analysed thousands of customer comments regarding banks for the month of November 2011. Interestingly a large proportion of customer views monitored were positive (62%), compared with 38% being negative about their customer experiences.

DigitalMR’s report (powered by SocialNuggets) analyses thousands of customer comments posted via a range of relevant finance related websites and open access social media platforms. It measures not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative.

Results are based on comments posted by consumers on the major US banks: CitiBank, Bank of America, Wells Fargo, US Bank, American Express, HSBC, Capital One, Barclays, JP Morgan Chase Manhattan and US Bancorp.

The banking service brands with the highest share of overall mentions were: Amex (27%), Bank of America (22%), Citibank (17%), and Wells Fargo (15%).

There was, however, a large difference between the positive and negative mentions that these banks generated. Amex achieves the highest share of positive comments (36%) but only 12% of negative ones. Conversely, Bank of America attracted the largest share of negative comments (33%) which is more than twice its share of positive ones (16%).

Taking the difference between positive and negative posts into consideration, the winner for November is Amex with a Net Sentiment Score (NSS) of 66%, followed by US Bank with 64%.

Third placed is Capital One with an NSS of 40%. A strong NSS score is an indication of high overall satisfaction levels among customers. Only one bank had a negative NSS – Bank of America with a NSS of minus 11%.

Ryan Rutan, President of DigitalMR USA commented: “nearly two-thirds of all customer feedback measured has been positive which is good news for US banks and Amex in particular. However Bank of America continues to receive a higher proportion of bad reviews and this month is the only bank with a negative NSS of minus 11”

Click here for further data

Features and Services

DigitalMR measured thousands of customer posts across November regarding the services and features that banks offer. Services attracting a much higher proportion of positive mentions to negative ones included: Credit Cards (39% positive vs 15% negative). Services attracting a higher proportion of negative comments included: Mortgages (10% positive vs 23% negative).

In their words – sample customer comments

Amex:

“Amex, you guys are excellent. Your transactions reconcile faster than any other banks I deal with, your gold card knows no limits (pardon the pun), & your customer service is top notch. Never an issue disputing a charge on the off chance I have one and each time I have to use customer service, the staff is empowered to take a corrective step if necessary rather than asking a manager ever 30 seconds”                                        

http://www.mybanktracker.com/bank-reviews/American-Express/Always-On-Point-3913

US Bank:

“I love the app – huge improvement over the last app – but I’d like to have the option to make payments to my U.S. Bank Visa Credit Card, U.S. Bank CreditLine, and U.S. Bank Home Mortgage all from the mobile app. Perhaps consider this for your next revision? Otherwise the app is great. :)”                

http://www.facebook.com/usbank?sk=wall

Bank of America:

“New BofA Online Bank web site is a NIGHTMARE”

First time I tried a transfer, no detail showed but the balance show a decrease, I called customer support and they couldn’t find the transaction and suggested I do it again. Well you guessed, the next day 2 identical transactions showed and it ran my balance below zero. So now I had to call customer service and get them to reverse the transfer and tomorrow I get to call again to reverse the overdraft fee”.

http://www.mybanktracker.com/Bank-of-America/Reviews

Wells Fargo

“I just closed a 6 figure account with wells fargo today and the bank officer did not care!! Since wells fargo took over wachovia, the service has been horrendous. The bank officer in the syosset, ny branch gave me incorrect information so when i went to florida to specifically take care of business for my mother’s account; i could not complete this business.

http://www.mybanktracker.com/Wells-Fargo/Reviews

Click for further customer comments and more about web listening reports

Contact

For regular reports and more information:

Ryan A. Rutan

rrutan(at)digital-mr(dot)com

tel: +1 (614) 638-0216

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the US.

About SocialNuggets click here

###