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Apple iPhone remains in 4th place behind Android smartphones according to latest social media monitoring report from DigitalMR

London (PRWEB UK) 24 April 2012

Social media research specialist The DigitalMR releases latest findings on what customers are saying about smartphones on the internet.

DigitalMR analyzed more than 300,000 comments from customers on smartphones December 2011 through January 2012 Nearly two-thirds (65%) of these customer views are positive, compared to 35% negative.


Android models are the most talked about brands of smartphones. Samsung attracts the most mentions with a market share of 34% of all positive comments and a 37% share of, negative comments small group. Next placed is HTC with 22% positive mentions and 18% negative, followed by Motorola with 11% positive and 13% negative.

Together, the three Android brands account for two thirds (67%) of all online customer feedback measured on smartphones.


The results are based on comments posted by consumers on the major smartphone brands: Apple, Motorola, Samsung, RIM (Blackberry), HTC, LG, Nokia, Sony Ericsson, Kyocera and HP on September-October 2011

smartphone models established Apple and RIM (Blackberry) only account for 11% and 8% of the total comments were published respectively. Weak coherent parts Blackberry chat coincided with bad trade Q4 results, prompting her recent announcement “nofollow” to place more focus on the enterprise market.


DigitalMR analysis (supplied by SocialNuggets ) is based on comments posted by a range of relevant websites and open access platforms of social media. It measures not only the number of comments posted by consumers on the Internet, but also their sentiment -. If the messages are positive or negative in nature

Managing Director of DigitalMR, Michalis Michael commented: “Our social media monitoring over the last 6 months has consistently shown Android models like the most talked about brands. While Apple can at least rely on its strong presence in the tablet market, it seems RIM will return to its basic objective of corporate customers ”

All brands measured, achieve a positive net sentiment score (NSS) for December-Jan. NSS provides an overall percentage of net positive posts. The average NSS necessary for all brands measured is 30%. This shows customers are generally positive in their comments online.


Of the three major brands Android, HTC had a NSS of 39%, followed by a nominal rating of slightly below 27% for Samsung and Motorola for only 20% which was the lowest total of the NHS. Apple has reached the second highest at 24%. The NSS is more directed by Nokia (47%).


More data and analysis

Features

DigitalMR measured thousands of customer posts on the services and functions assigned to smartphones.The issues “operating system” and features “Service” generate the most comprehensive reviews – both positive and negative.

“Battery” but attracted only 11% positive reviews, but 16% negative, while on the positive side for designers “Body” attracted a 17% share of positive feedback, but only 11% negative .


Customer Reviews and more information

About DigitalMR

DigitalMR understands what people think and feel when they share views online. He is a specialist agency which provides a holistic approach to market research based on the Web. He specializes in the use of social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has developed new methods in online focus groups as well as tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the United States.


About SocialNuggets

clear = “all”

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The Halifax is most talked about bank online in January with a 20% share of comments, according to latest web listening report from DigitalMR

London (PRWEB UK) 10 May 2012

For the month of January 2012, DigitalMR analysed thousands of online customer comments about major UK high street banks: Lloyds TSB, HSBC, Halifax, NatWest, Bank of Ireland, Santander, Barclays, RBS, ING Direct, and Clydesdale Bank. Nearly two thirds (64%) of these views are positive about their customer experiences, compared with 36% negative.

The banks that receive the highest share of online mentions are: Halifax (20%), HSBC (17%) and RBS (15%).

DigitalMR’s report (powered by SocialNuggets) analyses thousands of mentions and customer comments posted via open access social media platforms and relevant finance related websites. It measures not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative.

While Lloyds attracts the highest share of negative mentions (19%) it only garners a 10% share of positive comments. Conversely Halifax (21%) received the highest share of positive posts, compared with a 17% share of negative ones.

Taking each bank’s positive and negative scores into consideration, Clydesdale achieves the highest Net Sentiment Score (NSS) with 66%, followed by Bank of Ireland (49%) and ING Direct 41%. Across January only one bank achieved a negative NSS, Lloyds with (-6%).

Managing Director of DigitalMR, Michalis Michael commented: “Although ING Direct consistently achieved the highest Net Sentiment Scores across 2011, it would appear that Clydesdale Bank has made the best start in 2012.”

Data analysis and customer comments

Contact

For regular reports and more information:

Michalis A. Michael

mmichael(at)digital-mr.com

tel: +44 751 571 0370

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the US.

About SocialNuggetts (for more click here)







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First ever annual US Banking Social Media Report from DigitalMR and Cicero to reveal that American Express is the most popular bank according to customer comments on the internet

(PRWEB UK) 14 August 2012

DigitalMR and Cicero analysed over two million online customer comments regarding the main US banks and associated financial services companies from April 2011 to March 2012. The social media report (powered by SocialNuggets) analyses customer comments posted via a range of relevant finance related websites and open access social media platforms. It measures not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative. The full report will cover:

    Customer insights that can help banks shape their marketing and PR strategies
    Share of voice for top 20 banks
    Net Sentiment Score (NSS) for top 20 banks
    Top 10 Topics by number of mentions
    Individual focus on each of the top 20 banks
    NSS by Topic
    Top social media sources by number of mentions
    Breakdown of customer sentiment on Twitter
    Recommendations on strategy for the use of Social Media Research.

DigitalMR Commercial Director, Tom Hogg, commented: “A Net Sentiment Score provides an overall benchmark that indicates how well banks are perceived by their customers. In particular, banks recording negative scores need to focus on the areas where they can achieve the biggest gains – areas that are highlighted by the feature level NSS methodology”.

Report Highlights

Top 3 Highest and Lowest Net Sentiment Score

DigitalMR’s report will measure, not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative. The difference in the number of positive to negative posts that each bank attracts, provides it with a Net Sentiment Score (NSS). NSS is an overall percentage score of net positive posts. Among the Top 20 banks the top three best performers in terms of achieving the highest NSS were:

1)    American Express 63%

2)    Orchard Bank 59%

3)    Suntrust Bank 49%

The bottom three performers among the Top 20 banks were:

18) Bank of America (-9%)

19) Sovereign Bank (-10%)

20) Countrywide Bank (-17%)

Results are based on comments posted by consumers on the major US banks and financial services providers including: CitiBank, Bank of America, Wells Fargo, US Bank, American Express, HSBC, Capital One, Barclays, JP Morgan Chase Manhattan, Morgan Stanley, TD Bank, PNC Bank, Regions Bank, Discover Bank, Suntrust Bank, Bank One, Orchard Bank, Countrywide Bank, Key Bank USA and Sovereign Bank.

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach.

The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, Warsaw Poland and Columbus Ohio, in the US.

About Cicero

Cicero is an international consultancy specialising in corporate communications, digital strategy, government affairs and research services for policy, business and consumer audiences. Our sector focus on financial and professional services provides clients with detailed insights into the issues which shape their marketplace with award-winning outputs aimed at a wide-range of targets including the media, public policymakers and regulators.

About SocialNuggets

SocialNuggets technology delivers real-time market intelligence for fast moving industries by analyzing data from various social media sources with a mission to liberate social media data and sentiment analysis for use in real-time research of brands, products and features. SocialNuggets delivers ready to use market intelligence for various industry verticals including consumer electronics and banking. SocialNuggets data is delivered in bite size, ready-to-consume, infographics and is also available in the form of a full access to our data warehouse for analysis and integration with customers’ data. SocialNuggets, a Serendio company, was founded in 2011 with headquarters in Santa Clara, CA.







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Adoption of Patient-Centric Strategies Drives Interest in Pharmaceutical Digital Marketing, According to a Soon to Be Released Report by Global Industry Analysts, Inc.

San Jose, CA (PRWEB) December 10, 2013

Follow us on LinkedIn – GIA invites senior industry executives, domain experts, technologists and market strategists to participate in a comprehensive global research initiative studying the “Pharmaceutical Digital Marketing and Social Media” markets. The study will examine key drivers and trends impacting the market such as growing awareness among pharma companies over the importance of customer engagement against a backdrop of an emerging era of participatory medicine; increase in the number of social media projects undertaken by pharma companies worldwide; growing use of social media in drug development and discovery in addition to drug marketing; rise in the number of human clinical trials and the role played by social media in improving clinical trial enrolments; emerging significance of digital health and digital health feedback systems.

Defined as the use of digital marketing tools such as websites, e-mail, apps, and social media for superior customer experience management, Pharmaceutical Digital Marketing and Social Media is currently a ballooning phenomenon in the pharmaceutical industry. With the internet becoming a key source for accessing health related information, digital health defined as the convergence of internet, genomics, and healthcare, is exerting pressure on pharma companies to remain relevant in healthcare. With social media already entwined into the very fiber of modern society, the value of nurturing social confidence in drugs and therapies among patients and caregivers can no longer be undermined. Also, information assimilated from social media conversations can provide critical insights that can shape the success of clinical development programs. Information shared by physicians can accelerate the drug development process and increase the possibility of developing new indications for existing drugs. The market is also expected to benefit from the growing importance of pharmacovigilance, as companies struggle to build public confidence by maximizing drug safety all through the product’s lifecycle. Social media engagement in this regard can provide valuable post drug approval, real life data in the form of both solicited and unsolicited opinions on drug safety from patients and physicians.

With over 5000 new drugs currently in clinical development, the task of recruiting patients into clinical trials is a huge challenge for clinical trial sponsors. Social media engagement in the pharmaceutical Industry can help create public awareness and improve recruitment outcomes. The coming years are expected to witness companies increasingly manage patient enrolment and retention strategies such as online patient communities, social networking sites including Facebook, MySpace, and Twitter, online bulletin boards, blogs, and e-forums, among others.

The growing focus on reducing healthcare costs is also expected to encourage adoption of social media among pharmaceutical companies, since creation of a platform for information exchange at the community level provides a cost-effective direct marketing opportunity. The study estimates Pharmaceutical Digital Marketing and Social Media to be a multi-million dollar market worldwide, while more precise market-size and growth projections will be made available during the 2nd stage of report preparation, and data analysis.

The research and analyses will be released shortly in the form of a comprehensive research report. The report by design, will attempt to provide exhaustive analysis, data, trends, market share, market size, statistics, forecasts and competitive intelligence. The report is modeled to offer precise and unbiased, actionable market insights including in-depth segmentation of market sub-sectors, demand estimates and projections and analysis of trends in each of the sectors, identification of leading players, and the competitive structure, among others.

Developed for Pharmaceutical Companies, Strategic Planners, Business Development Executives, Management Consultants, Investment Bankers, Consulting Firms, Marketing & Sales Executives, C-Level Decision Makers, Market Strategists and Technology Domain Experts, the report helps identify the biggest opportunities in this space and offers accurate latent demand forecasting that empowers quantitative decision making among existing market players and new entrants.

For more details about how you can participate, please click here.

About Global Industry Analysts, Inc.

Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world’s largest and reputed market research firms.

Follow us on LinkedIn.

Global Industry Analysts, Inc.

Telephone: 408-528-9966

Fax: 408-528-9977

Email: press(at)StrategyR(dot)com

Web Site: http://www.StrategyR.com/







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NLRB Quickie Elections are Back, According to Union Avoidance Consultants Adams, Nash, Haskell & Sheridan

St. Louis, Mo. (PRWEB) February 25, 2014

Under the proposed rules, an initial hearing regarding the petition would be held within seven days, with the Regional Director setting an election date quickly thereafter. Provisions for electronic filing of petitions, consolidated post-election reviews, and a requirement that employers provide phone numbers and email addresses to the union will all add up to further skew the process in favor of labor organizations.

What this means for employers is that there will no longer be a period of six weeks or more between the filing of a petition and the election; time that is often used to educate employees about union representation, correct the union’s “factual errors,” and allow for a natural decline in the momentum of the union’s campaign. In short, the employer will have little or no time to get his message across to employees. A shortened employer campaign means that early recognition of potential labor unrest and a thorough assessment of the organization’s union vulnerability become even more important to maintaining the Union-Free Privilege®.

Employers who have a suspicion that their workforce may be vulnerable to an organizing campaign should prepare now. Visit the Adams, Nash, Haskell & Sheridan website at http://anh.com/services/counter-union-campaigns/ for more information on how to run a successful campaign and utilize the services of experienced union avoidance consultants.

These proposed new rules are due to be published in the Federal Register on February 6, 2014, with comments due by April 7, 2014. Expect a hearing to follow quickly, and the smart money is on these rules being passed and implemented.

About Adams, Nash, Haskell & Sheridan

When employees begin to organize, it strikes fear into the heart of any organization. The good news is that a powerful team of labor relations consultants can help organizations affected by strikes. For nearly 30 years, Adams Nash Haskell & Sheridan has provided winning services, campaigns, and insights for clients across the country. Organizational leaders should not wait to take back the control that has been worked hard to gain. Adams Nash Haskell & Sheridan provides “expertise you simply can’t live without.” Contact the experienced advisors at Adams Nash Haskell & Sheridan today at 800-237-3942 or visit http://www.anh.com.