New York, NY (PRWEB) November 3, 2014
Blue Bite the Mobile OOH ™ standard, and BroadSign International, LLC first software provider of digital signage cloud, announced a partnership to simplify and improve the mobile component of digital signage campaigns.
As mobile is integrated with a growing number of digital signage programs BroadSign and Blue bite will harness the power of the old platform robust content management technology and MTAG latter to provide marketing solutions Mobile in North America and around the world.
“The method to bridge the gap between the digital and physical worlds by moving through Blue Bite is second to none, it is not surprising that its dominant market share consists of many Broadsign customers requiring reliable suppliers and innovative, “said Daniel Parisien, Vice President Marketing and Strategy Broadsign” It is important that our partners offer the same level of quality and service Broadsign has built its reputation on. -. And adjustment of culture with Blue Bite is certainly present “
In addition to sharing high-end customers as Adspace Networks, Pikasso and JCDecaux, BroadSign and Blue Bite have a vision aligned with the future of digital out-of-home. Both companies believe in a technologically agnostic mobile approach with Blue Bite implementation of best set mounting mobile onramps for each deployment and Broadsign functioning as a standardized way and trust of programming content, display and reporting.
“BroadSign is a leader in the digital signage industry and we believe that a combined approach will provide a best-in-class platform for the digital community out-of-home,” said Mikhail Damiani, CEO of Blue Bite. “In addition, BroadSign gives us the ability to scale our footprint and offer a wider mobile audience to the partners of the brand and Blue Bite organizations.”
Blue Cock and BroadSign are optimistic that the partnership will promote the benefits of advertising allocation of funds for media Dooh, the more effective consumer engagement to increase ROI. By offering advertisers the perfect ability to plan and execute campaigns with analysis and real-time performance reports companies expect rises in the acceptance and demand for integrated digital signage and mobile solutions – a trend that will continue assistance in integrating OOH practices and current mobile for news agencies.
These aspirations are complementary “video everywhere” approach the Digital Place-Based Advertising Association for digital signage, an organization of which Blue Cock and BroadSign are members. Representatives of both parties will be present at the 2014 Video Everywhere Summit.
To learn more about how your digital signage network can enjoy the Bite Blue – Broadsign partnership, please click here .
BroadSign International, LLC is the leading provider of cloud-based software for digital signage networks. Its platform was designed exclusively as a management system for media companies operating out of the house and digital networks based on digital place-media, giving them an unlimited capacity for growth without adding staff. After more than a decade in the industry, latest incarnation of Broadsign, Broadsign X, has become a mature and reliable fit for all digital signage software needs and intelligent player based on Android, Broadsign Xpress, decreased cost of deploying digital signage compared to PC-based hardware solutions.
steady growth, extensive network and Broadsign dedication to predict and respond to trends in the industry are its digital signage solutions for a safe bet for the future of networks with even the most complex requirements. For more information about BroadSign, visit http: / /broadsign.com .
About Blue Bite
Blue Bite is a leading mobile marketing solutions provider using a targeted approach, based on the location of reach captive audiences on their mobile devices based on NFC technology, WHEAT, QR, WiFi, SMS, Geofencing and other technologies. Blue Bite has partnered with many of the leading Out-of-Home companies in the world and is proud to create two-way interactive commitments by allowing consumers to connect with digital and traditional media via their mobile phones. For more information, please visit http: // www.bluebite.com and follow the latest updates and developments on Facebook and Twitter.
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