Posted on November 10, 2014 by Digital Signage Reporter

Michalis Michael of DigitalMR – makes final shortlist for the 2011 NGMR Disruptive Innovation Awards

London, UK (PRWEB) October 29, 2011

Ahead of The Market Research Event (TMRE), the Next Gen Market Research board has announced its shortlist of finalists among the 10 individuals and 15 companies for its 2011 NGMR Disruptive Innovation Awards. (Click here to view the article)

Michalis Michael, founder & managing director of DigitalMR was named as a finalist among individuals who have demonstrated a pioneering approach to innovation within market research. The winners will be announced at the Award Ceremony during The Market Research Event, on the 8th of November.

About DigitalMR

DigitalMR is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research and sophisticated technology platforms to enhance its business consulting approach. DigitalMR combines Active Web Listening and Private Online Communities for co-creation with traditional online research techniques to help companies listen to, understand and engage with their customers.

It’s solutions also include ad-hoc quantitative and qualitative research online, with expertise in customer segmentation, customer loyalty, online focus groups, video diaries, bulletin boards and online ethnography.

The agency operates in affiliation with international market research company MASMI and has offices in London, UK; Nicosia, Cyprus, and Columbus, Ohio, in the US.

About Michalis Michael

Michalis Michael is the founder and Managing Director of London and Nicosia headquartered DigitalMR Ltd, the first holistic Digital Market Research Specialist. His particular expertise entails social media research and marketing strategy.

Primarily focusing on social media research, Michalis has worked with numerous blue chip multinational corporations at headquarters, regional and local country levels, including P&G, Nestle, Coca Cola, Novartis, Citigroup and Saxo Bank. Michalis has extensive experience in financial services, FMCG, retail, healthcare, telecoms and automotive industries.

Michalis is an active member of the Young Presidents Organization (YPO) and received their International Legacy Award in 2005. He also sits on the YPO International Education Committee. He is a member of the board of Mentoring AG, a Greek consulting company, and MASMI UK, a multinational research organisation.

An aerospace engineer by academic background, Michalis has been in marketing research consulting since 1991. He has lived and worked in numerous countries since then, including the Middle East, Central & Eastern Europe, Germany, USA and now in the UK. He received his business training at Harvard Business School and London Business School.

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Posted on October 25, 2014 by Digital Signage Reporter

DigitalMR Release White Paper on The Big 5 TLAs in Social Media

London (PRWEB) December 23, 2011

DigitalMR founder and MD Michalis Michael comments “many organisations are not optimising what we call “The Big TLAs” to improve their online marketing. They are all interconnected so if you can get all 5 working together, you can really boost engagement and drive advocacy. And the good news, especially for new entrants in social media marketing, is that within many of these areas free applications are readily available.”

The 5 terms covered are:

SEO=Search Engine Optimisation

SEM=Search Engine Marketing

CMS=Content Management System

CRM=Customer Relationship Management

SMM= Social Media Monitoring

The paper explores how these terms are all interconnected and provides a guide on how these free applications can be used to increase marketing effectiveness online.

A full version of the paper can be found here

Contact

For more information:

Michalis A. Michael

mmichael(at)digital-mr(dot)com,

tel: +44 751 571 0370

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the US.

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Posted on October 23, 2014 by Digital Signage Reporter

The march of the Androids – Apple iPhone pushed into 4th place as Android models dominate online discussion according to social media research specialist DigitalMR

London (PRWEB) January 12, 2012

Social media research specialist DigitalMR releases latest findings on what customers are saying about smartphones on the internet.

DigitalMR analysed over ¼ million customer comments about smartphones across September-October 2011. Nearly two-thirds (62%) of these customer views are positive, compared with 38% negative.

Android models are the most mentioned smartphone brands. Samsung attracts the most mentions with a 30% market share of all positive comments and a 31% share of the smaller, negative comments group. Next placed is HTC with 22% positive mentions and 19% negative, followed by Motorola with 17% positive and 15% negative.

Together, the three Android brands account for two thirds (68%) of all measured online customer comments regarding smartphones.

Although Apple has fewer overall mentions it attracts more negative mentions than Motorola with a 17% share of all negative comments. This may well be related to customers experiencing teething problems when switching over to the new iOS operating system in October.

Results are based on comments posted by consumers on the major smartphone brands: Apple, Motorola, Samsung, RIM (Blackberry), HTC, LG, Nokia, Sony Ericsson, Kyocera and HP across Sep-Oct 2011.

Established smartphone models from Apple and RIM (Blackberry) only account for 14% and 7% of total customer comments respectively.

DigitalMR’s analysis (powered by SocialNuggets) is based on comments posted via a range of relevant websites and open access social media platforms. It measures, not only the number of comments posted by consumers on the internet, but also their sentiment – whether posts are positive or negative in nature.

Managing Director of DigitalMR, Michalis Michael commented: “The march of the Androids continues with their increased sales and market share gains being matched by consumers’ conversations online.”

All the brands measured, achieve a positive Net Sentiment Score (NSS) for Sep-Oct. NSS provides an overall percentage score of net positive posts.

The average NSS taken across all the brands measured is 24%. This shows customers are generally very happy with their devices and are sharing the good news online.

Of the three most talked about brands on the web, HTC had a NSS of 31%, followed by 29% for Motorola and a slightly below par score of 23% for Samsung.

The highest NSS is achieved by HP with 50% (although this is derived from a relatively small base number of mentions) followed by Nokia (47%) with the lowest NSS recorded by Sony Erickson (4%) and Apple (6%).

Click here for further data

Features

DigitalMR measures thousands of customer posts regarding the services and features attributed to smartphones.

“Operating system” and “Service provider” features generate the most comments overall. “Operating system” attracted a 17% share of positive mentions which was outweighed by 28% share of negative ones. The next most mentioned feature “Service Provider” produced 23% positive vs 19% negative. “Body” – the design and shape of the handset – received far more positive comment than negative (20% share positive vs just 8% share of negative.

In their words – customer comments sample

Nokia

“excellent choice. It still remains Nokias best phone despite other models released after it. I have one, its the most amazing device and i know i’ll be keeping mine for years and years and with easy free updates for the next five years atleast, its a solid investment”.

http://uk.answers.yahoo.com/question/index?qid=20111015041838AAnjcKx

Apple

“Agreed! I do feel disappointed – I ordered on the 7th but my order still says processing. Every person I know who wanted a 4S now has one except me – the difference – I’m the only person to pre order directly from apple rather than turn up at a store or get one through my phone company! Seems pretty unfair really!!!!”.

https://discussions.apple.com/thread/3372464?start=120&tstart=0

Click here for further customer comments and more about web listening reports

Contact

For regular reports and more information:

Michalis A. Michael

mmichael(at)digital-mr(dot)com,

tel: +44 751 571 0370

http://www.digital-mr.com

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Posted on October 22, 2014 by Digital Signage Reporter

DigitalMR Web Listening Report on Tablet PCs — Apple iPad Accounts for Nearly Half of Negative Customer Comments Online with 46% Share

(PRWEB) January 18, 2012

The overwhelming majority of customers are highly positive in their views on tablet PCs as expressed on the internet. Social media research specialist DigitalMR measured thousands of comments for slate devices across September-October 2011. Over two thirds (68%) of all views measured were positive with only 32% negative. Apple recorded a 33% share of all positive comments but more worryingly a 46% of the smaller pool of negative ones. Next placed is Amazon with 19% of positive mentions and only 13% of negative, followed by Samsung with 15% of positive mentions and 18% of negative ones.

The high percentage of negative Apple comments is likely to be related to problems that users faced in upgrading to Apple’s new iOS 5 software in October.

Results are based on comments posted by consumers on the major tablet models made by: Apple, Motorola, Samsung, Blackberry, HTC, LG, HP, ASUS, Sony and Amazon across September-October 2011.

Managing Director of DigitalMR, Michalis Michael commented: “Apple’s high negative score shows they may have become a victim of their own success with iOS 5. The free upgrade caused a spike in demand, leading many users to complain on forums that they kept getting error messages and that the download was taking too long.”

All the brands measured, achieve a positive Net Sentiment Score (NSS) for Sep-Oct. NSS provides an overall percentage score of net positive posts. A positive score means a tablet attracts a higher proportion of positive than negative posts.

The average NSS taken across all brands measured is 36% which is very high compared with other industry sectors. This is good news for the tablet industry as it shows that generally customers and very satisfied with their products and are happy to spread the word online.

However Apple achieves the lowest NSS of 21%, just below Motorola with 22%. The best NSS scores are achieved by newer entrants to the market achieve. Sony is top with 87% (although this is based on a relatively low number of mentions overall) followed by Asus with 73%.

DigitalMR measured thousands of customer posts across Sep-Oct regarding the features that tablets offer. The most talked about features (both positively and negatively) are “operating system” (18% share of positive comments vs 30% negative) and “application” (20% positive vs 21% negative).

Click here for more data

In their words –customer comments sample for models with the highest and lowest Net Sentiment Scores

Sony:

“I have been using my Sony Tablet S for a couple of days and it’s awesome”.

http://forum.xda-developers.com/archive/index.php/t-1243670.html

Motorola:

“This morning is the second time that my Motorola Xoom has frozen up on me since I received it back from Motorola after the 4G LTE upgrade. Has anyone else had problems with this? I never had any problems whatsoever with this tablet prior to the upgrade”.

https://supportforums.motorola.com/thread/60568

Apple:

“I agree with previous two reviewers – IPAD that worked perfectly, now doesn’t work at all since upgrade, a total waste of money. More than the money, disappointment at being unable to send photos home to loved ones.

http://store.apple.com/uk/reviews/MC531ZM/A

Click here for further customers comments and more about the web listening report

Contact

For regular reports and more information:

Michalis A. Michael

mmichael(at)digital-mr(dot)com,

tel: +44 751 571 0370

http://www.digital-mr.com

Click here for more about SocialNuggets

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Posted on October 13, 2014 by Digital Signage Reporter

Latest Social Media Research blog from DigitalMR: New Online Qualitative Tools Are Changing the Way We Conduct Research

London (PRWEB UK) 7 February 2012

Qualitative Online offers a range of new research opportunities according to the latest blog by a specialist in social market research DigitalMR . Traditionally, qualitative research was largely conducted by focus groups and in-depth interviews with people. These techniques have formed an essential part of the toolkit of market researcher because they are able to deepen and ask more depth than standard quantitative techniques questions.

But they are not without drawbacks especially in terms of transcribing the interview responses and organizing groups of people to be in specific locations at a specific time

However, the proliferation of the use of social media, coupled with the adoption of new technologies has enabled the development of new and exciting online qualitative techniques that can be used not only for research but also for co-creation and advocacy brand building among the participants.

DigitalMR founder and MD Michalis Michael comments “section disruptive innovations, will allow users to get an overview of consumers more quickly and cheaply. many organizations are not aware of the full range of options available to them. “

To shed light on some of the latest techniques, last Blog explores how these tools can improve the online search, co-creation and brand. It covers:

Newsgroups Online
In-depth interviews, pairs and triads
Forum / Discussion Bulletin Board
Online ethnography, video / photo diaries
Evaluation of stimuli online

Contact

For more information:

Michalis A. Michael

mmichael (at) digital-mr (dot) com

Tel: +44 751 571 0370

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. He is a specialist agency which provides a holistic approach to market research based on the Web. He specializes in the use of social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has developed new methods in online focus groups as well as tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the United States.

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Posted on October 8, 2014 by Digital Signage Reporter

Economic downturn means DIY market research is here to stay according to latest blog from DigitalMR

(PRWEB UK) 22 February 2012

DIY research enables research buyers to develop and run surveys, collect findings and analyse the results themselves – thus cutting out the middle-man and reducing costs. The biggest player in providing DIY platforms is Survey Monkey which is now valued as a billion dollar company.

DIY research is now a force to be reckoned with and in the current economic climate its use is likely to grow even further as clients continue to take research projects in-house.

DigitalMR founder and MD Michalis Michael comments: “a lot of agencies were very sceptical when DIY research appeared almost 10 years ago, the majority of them just didn’t read which way the market was going. The “FREEMIUM” approach i.e. free survey platform services with paid-for optional extras and necessary functionality seems to work well for all the players in this sector. It has been amazingly successful despite what the sceptics were predicting”.

DigitalMR’s latest blog explores why DIY research has become so popular among buyers, and why in the current economic climate, this looks set to continue. However there are many potential pitfalls of conducting DIY research. These include anything from inviting the wrong people to participate and asking the wrong questions through to misinterpreting the statistical significance of the findings.

The blog also outlines what market research agencies need to do more of to win over clients from DIY providers.

A full version of the blog can be found here

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Posted on October 4, 2014 by Digital Signage Reporter

Bank of America Receives a Third of Negative Comments Made Online about the US Banking Sector According To Latest Findings from DigitalMR

Columbus, Ohio (PRWEB UK) 28 February 2012

Social media research specialist DigitalMR releases latest findings on what customers are saying about US financial service companies online.

DigitalMR analysed thousands of customer comments regarding banks for the month of November 2011. Interestingly a large proportion of customer views monitored were positive (62%), compared with 38% being negative about their customer experiences.

DigitalMR’s report (powered by SocialNuggets) analyses thousands of customer comments posted via a range of relevant finance related websites and open access social media platforms. It measures not only the number of comments posted by consumers on the internet, but also sentiment – whether these posts are positive or negative.

Results are based on comments posted by consumers on the major US banks: CitiBank, Bank of America, Wells Fargo, US Bank, American Express, HSBC, Capital One, Barclays, JP Morgan Chase Manhattan and US Bancorp.

The banking service brands with the highest share of overall mentions were: Amex (27%), Bank of America (22%), Citibank (17%), and Wells Fargo (15%).

There was, however, a large difference between the positive and negative mentions that these banks generated. Amex achieves the highest share of positive comments (36%) but only 12% of negative ones. Conversely, Bank of America attracted the largest share of negative comments (33%) which is more than twice its share of positive ones (16%).

Taking the difference between positive and negative posts into consideration, the winner for November is Amex with a Net Sentiment Score (NSS) of 66%, followed by US Bank with 64%.

Third placed is Capital One with an NSS of 40%. A strong NSS score is an indication of high overall satisfaction levels among customers. Only one bank had a negative NSS – Bank of America with a NSS of minus 11%.

Ryan Rutan, President of DigitalMR USA commented: “nearly two-thirds of all customer feedback measured has been positive which is good news for US banks and Amex in particular. However Bank of America continues to receive a higher proportion of bad reviews and this month is the only bank with a negative NSS of minus 11”

Click here for further data

Features and Services

DigitalMR measured thousands of customer posts across November regarding the services and features that banks offer. Services attracting a much higher proportion of positive mentions to negative ones included: Credit Cards (39% positive vs 15% negative). Services attracting a higher proportion of negative comments included: Mortgages (10% positive vs 23% negative).

In their words – sample customer comments

Amex:

“Amex, you guys are excellent. Your transactions reconcile faster than any other banks I deal with, your gold card knows no limits (pardon the pun), & your customer service is top notch. Never an issue disputing a charge on the off chance I have one and each time I have to use customer service, the staff is empowered to take a corrective step if necessary rather than asking a manager ever 30 seconds”

http://www.mybanktracker.com/bank-reviews/American-Express/Always-On-Point-3913

US Bank:

“I love the app – huge improvement over the last app – but I’d like to have the option to make payments to my U.S. Bank Visa Credit Card, U.S. Bank CreditLine, and U.S. Bank Home Mortgage all from the mobile app. Perhaps consider this for your next revision? Otherwise the app is great. :)”

http://www.facebook.com/usbank?sk=wall

Bank of America:

“New BofA Online Bank web site is a NIGHTMARE”

First time I tried a transfer, no detail showed but the balance show a decrease, I called customer support and they couldn’t find the transaction and suggested I do it again. Well you guessed, the next day 2 identical transactions showed and it ran my balance below zero. So now I had to call customer service and get them to reverse the transfer and tomorrow I get to call again to reverse the overdraft fee”.

http://www.mybanktracker.com/Bank-of-America/Reviews

Wells Fargo

“I just closed a 6 figure account with wells fargo today and the bank officer did not care!! Since wells fargo took over wachovia, the service has been horrendous. The bank officer in the syosset, ny branch gave me incorrect information so when i went to florida to specifically take care of business for my mother’s account; i could not complete this business.

http://www.mybanktracker.com/Wells-Fargo/Reviews

Click for further customer comments and more about web listening reports

Contact

For regular reports and more information:

Ryan A. Rutan

rrutan(at)digital-mr(dot)com

tel: +1 (614) 638-0216

http://www.digital-mr.com

About SocialNuggets click here

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Posted on September 30, 2014 by Digital Signage Reporter

HSBC Accounts for Over a Quarter of Negative Customer Comments Online for UK Banks in November According to Web Listening Report from DigitalMR

London, UK (PRWEB UK) 8 March 2012

social media research specialist DigitalMR releases latest report Web listener on what customers are saying about the UK major banks online.

DigitalMR analyzed thousands of customer comments on street banks for the month of November 2011 Almost two thirds (60%) of these customer views are positive, compared to 40% negative. The first ever annual credit report covering all of 2011 will be available later this month The banks receiving the largest share of online mentions are: HSBC (20%), Lloyds TSB (17%), RBS (17%) and Halifax (11%).

There is a big difference in the positive and negative mentions that some of these banks generate. RBS (21%), Lloyds TSB (16%), HSBC (16%) and Halifax (13%) received the largest share positive messages. However HSBC (28%) and Lloyds TSB (18%), NatWest (14%) and RBS (12%) receive the highest share of negative comments.

By calculating the difference between the number of positive messages adverse winner for November is ING Direct with a net score of sentiment (NSS) of 64%, followed by Clydesdale Bank 60%. Throughout November only two banks reached a measured negative NSS, NatWest with less than 6% and HSBC (-8%).

The report DigitalMR (powered by SociaNuggets ) analyzes thousands of Guest comments posted via a range of relevant finance related and open access platforms of social media websites. It measures not only the number of comments posted by consumers on the Internet, but also the feeling -. If these posts are positive or negative

The results are based on comments posted by consumers on the major banks in the UK :. Lloyds TSB, HSBC, Halifax, NatWest, Bank of Ireland, Santander, Barclays, RBS, ING Direct and Clydesdale Bank

Managing Director of DigitalMR, Michalis Michael commented: “It seems ING Direct is the bank of reference for excellent customer service has always been highly appreciated by customers around 2011, so that n. is not surprising to see them perform the other main high street banks in November. “

Click here for more data

1) In their words – customer comments sample

ING Direct:

“ING Direct customer service is great, connected to a real person, the problem is solved in 2 minutes. thank you!

http://twitter.com/Pknyo/statuses / 133015677496852480

Clydesdale:

“My intention is to leave the funds there and save for the new year of the ISA, but the focus remains on fixed term accounts. The three deals of the year does not seem so bad these days. Clydesdale seems decent! ”

http: // forums .moneysavingexpert.com / showthread.php? t = 3591537 # post48242413

NatWest:

“Nat West – what a joke -. they handle their clients ‘improve’ their accounts, but really it is just an excuse to cool off them I’ve been with them for over 10 years and in that time they became non-bank I wanted to listen consolidate debts created through small cuts renovation -.. They did not give me one, but offer me a mortgage to almost double the debt “

HSBC

“I made the last payment on this loan in 2007 This is the enforceability of the loan if the prescribed conditions are incorrect or missing. This loan is on my credit report has having been missed in 2007, but the issue was complicated by the fact that HSBC merged this loan with a bank account I used to take with them. ”

http://www.consumeractiongroup.co.uk/forum/showthread.php?325547-Unenforceable-HSBC-Loan-agreement-Pre-April-2007&daysprune=-1#post3609177

Click here for more customer reviews and more about web listening reports

Contact

For regular reports and more information:

Michalis A. Michael

mmichael (at) digital-mr (dot) com

Tel: +44 751 571 0370

http://www.digital-mr.com

About SocialNuggets Click for more

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Posted on September 25, 2014 by Digital Signage Reporter

DigitalMR appoints Tom Hogg as commercial director to forge deeper client relationships

London (PRWEB UK) 13 March 2012

Tom’s previous role at Kantar Worldpanel was business development director, where he worked with fresh foods fmcg clients in setting up consumer panel research services to deliver critical business insights.

He joins social media research specialist DigitalMR to implement sales and marketing strategies to promote awareness and drive uptake of its online research portfolio.

DigitalMR has developed a range of social media research tools and techniques since its inception in August 2010. The demand now exists to forge deeper relationships and work in partnership with clients, to share expertise and enable clients to get maximum value from their social market research programmes.

Tom has a global remit and will be based in London, reporting directly into DigitalMR Group MD, Michalis Michael. Commenting on the appointment Michael said “The appointment of Tom marks the next phase of growth for DigitalMR. Building on our continued development of innovative solutions for our clients, we can now give greater focus to bringing these solutions to market.”

Tom brings 8 years of professional experience in market research and strategy consultancy to the company and said of his appointment, “It’s great to join at this important stage of growth and development, at a time when digital research is providing new and innovative types of insights to marketers. The team has developed an impressive range of solutions and I’m looking forward to using them to help our clients use customer engagement to its full potential.”

Contact

Michalis A. Michael

mmichael(at)digital-mr(dot)com,

tel.: +44 751 571 0370

http://www.digital-mr.com/

Notes to Editor

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and Group MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the US.

Posted on September 23, 2014 by Digital Signage Reporter

The first Annual UK Banking Social Media Report Launched by DigitalMR Shows HSBC and Lloyds TSB are the Most Talked about UK Banks on the Internet

London, UK (PRWEB UK) 16 March 2012

social media research specialist DigitalMR releases first media report in the UK ever annual Social Banking on what customers are saying about the UK major banks online. DigitalMR analyzed over 200,000 customer comments on banks high street in January-December 2011 full report covers:

Share of votes for all banks.
The monthly trend of the top 10 banks.
Top 10 Topics by number of mentions.
The disruptive forces that users of social networks have on banks.
Individual focusing of the 10 largest banks.
Social media presence.
Strategy Recommendations for the use of media for social research.

For the first time, British banks will be able to assess customer perceptions of their performance against that of their competitors through a series of criteria for all of 2011

DigitalMR Group Managing Director, Michalis Michael commented: “This report provides a national reference point for how banking brands are perceived by customers online. Banks attracting criticism will be able to use the analysis to find out how they can improve their competitive position. “

Report Highlights

The five largest banks in the United Kingdom who receive the largest share of online mentions:

HSBC (14.4%)

Lloyds TSB (13.5%)

Halifax (10%)

RBS (9.6%)

Santander UK (9%)

There is a large difference in the positive and negative mentions that some banks attract. HSBC (9.5%), Halifax (9.5%) and Lloyds TSB (7.8%) received the largest share positive messages.

However, both HSBC (12.1%) and Lloyds TSB (10.8%) received a relatively higher proportion of negative comments. Conversely Halifax represented only 6.2% of negative comments over a much larger proportion (9.5%) of those positives.

The top 5 most discussed through January to December topics were:

loans

credit cards

Customer Service

Online Banking

discovered
Loans />
net sentiment score

The difference in the number of positive messages to each bank attracts negative, giving it a score of net sentiment (NSS). NSS is an overall percentage of net positive posts. Top 10 banks measured in 2011, the three best performances in terms of the highest NSS implementation were:

ING Direct 57.5%

Halifax 43.3%

Clydesdale Bank 41.7%

The Royal Bank of Scotland was the only bank in the Top 10, which achieved a NSS with negative (-2.1%). The next lowest was Bank of Ireland with a NSS of 0.5%.
The report
DigitalMR (powered by SociaNuggets ) analyzes thousands customer feedback posted by a range of relevant finance related and open access platforms of social media websites. It measures not only the number of comments posted by consumers on the Internet, but also the feeling – these posts are positive or negative.

Results are based on comments posted by consumers on the major UK banks, including Lloyds TSB, HSBC, Halifax, NatWest, Bank of Ireland, Santander, Barclays, RBS, ING Direct, Clydesdale Bank, Saxo Bank, American Express, First Direct, Bank of Scotland, Abbey, Northern Rock, Northern Bank and Alliance and Leicester.

For more information on the full report, content and other data click here

Contact

For further information on the UK Banking Social Media Report.

Michalis A. Michael

mmichael (at) digital-mr (dot) com

Tel: +44 751 571 0370

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. He is a specialist agency which provides a holistic approach to market research based on the Web. He specializes in the use of social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has developed new methods in online focus groups as well as tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and Group MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the United States.

About SocialNuggets

SocialNuggets technology provides real-time market intelligence for fast moving industries by analyzing data from various social media sources with a mission to liberate social media data and sentiment analysis for use in real-time research of brands, products and features. SocialNuggets delivered ready to use market intelligence for various industry sectors, including consumer electronics and banking. SocialNuggets data is delivered in bite size, ready-to-consume, infographics and is also available as full access to our data warehouse for analysis and integration with customer data . SocialNuggets, a company Serendio, was founded in 2011 and headquartered in Santa Clara, California For more information, please visit http://www.SociaNuggets.net

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Tag Archives: DigitalMR

Michalis Michael of DigitalMR – makes final shortlist for the 2011 NGMR Disruptive Innovation Awards

Economic downturn means DIY market research is here to stay according to latest blog from DigitalMR

Bank of America Receives a Third of Negative Comments Made Online about the US Banking Sector According To Latest Findings from DigitalMR

HSBC Accounts for Over a Quarter of Negative Customer Comments Online for UK Banks in November According to Web Listening Report from DigitalMR

DigitalMR appoints Tom Hogg as commercial director to forge deeper client relationships