Tag Archives: Digital

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Digital Signage Gives Meaning to Charitable Donations

Digital Signage Gives Meaning to Charitable Donations
Using an interactive, digital sign developed by Hamburg, Germany-based agency Kolle Rebbe, donors were able to use their credit card to give a gift of 2 Euros ($ 2.75). As a card was swiped, the software immediately verified the donation, triggering the …
Read more on Digital Signage Connection

Digital Signage Contributes to Second Quarter Growth at Planar
Gerry Perkel, Planar's President and Chief Executive Officer said, “The growth in digital signage product sales, combined with profitability in the second quarter, keeps us in a position to achieve our goals of growing sales of digital signage products …
Read more on Audio Visual News Network

FASTSIGNS launches digital signage portal
In another sign that the static sign people are coming, and coming soon, FASTSIGNS has just launched an expanded section of its website aimed squarely at digital signage. The signage chain and visual communications provider has more than 550 locations …
Read more on Digital Signage Today

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Benefits Of Digital Signage

Digital signage gives retailers the advantage and the ability to build brand loyalty and brand awareness. It also enables the retailers to provide better options to customers and improve profitability. It is widely believed that most of times the decision to buy a particular product is made at the point of purchase. That explains why marketing industry places so much of importance to in-house advertising.

Changes in digital signage methods have been revolutionary over the past few years. They are easily adaptable to any situation or store and they are positively alluring. They have the ability to influence the minds of the clientele when they are in their most responsive state. A store can customize the content of digital signage to suit their customer profile. The product is flexible and can lend itself to any surrounding with amazing ease.

The medium of digital media enables retailers and marketing managers to use vibrant and attractive messages to attract the right type of customers. The presence of color, motion, interactive touch screen and a multi-feed functionality makes it possible to project varying images. This can have a great influence on the viewers and customers. Digital signage is a powerful tool which can help retailers increase their revenues and also decrease their costs.

Retailers can highlight items which provide them better profitability through high margins. They can also display special offers on specific items and other discount schemes in real time. Digital signage helps retailers to promote and sell advertised products at point of purchase. A major advantage of this medium is that it allows you to change messages faster and easily as compared to printed signage. The cost of making such changes is also much less than that of printed signage.

Digital signage displays better aesthetics in a store as compared to any other mode of advertising. By using the latest technology in advertising field they are well placed to influence customer preferences as no other form of advertising can. They are available in convenient sizes to fit in any place a retailer wants to display them. They offer real time feeds for news, weather, sports and entertainment.

Finally, digital signage is invaluable in providing in-store sales and product information to the employees. They are kept updated constantly about the organization, and the various promotions and schemes that are in force. There is no doubt that in the future too, digital signage will change the way an organization communicates with its customers and advertises its products.

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Ice Cold Outdoor Digital Signage

Increasingly, there has a lot more installs and interest emanating from ski-resorts and mountain areas in Europe and the United States. The screens are being used for both advertising and information and their use in such areas it is a good example of the unique benefits that outdoor digital signage can offer.

Alpine resorts and other ski locations have begun turning to outdoor digital signage because of the effectiveness in providing information that other communication methods simply can’t match.

The great advantage of using outdoor displays in these sorts of areas is the immediacy that the information can be uploaded and distributed.  Often, in skiing areas emergency information such as dangerous snow and avalanches needs to be relayed as quickly and to effectively as possible and until the advent of outdoor digital signage the only real method of passing this information on was physically, with a steward going up and down the slopes.

Now, emergency information can be uploaded remotely to all slopes and areas and displayed on the outdoor screens, warning and informing everybody that is out. – no other medium can do this as effectively and what-is-more, when the screens are not being used for information, advertising can be run to generate revenue that can eventually pay for the installation of the outdoor displays.

The use of such technology in such locations is only made possible due to the advancement in the protection of LCD and other display types. There are many challenges to installing a screen in a cold and snowy environment. Not only do you have to prevent snow and moisture from damaging the screen but also you have to keep temperatures high enough to prevent the components from freezing.

The sun too, can cause sun-glare and make the screen unreadable on a bright day.

LCD enclosures are an effective method of using an outdoor display in such a location. They keep the screen protected from the elements whilst the internal heaters ensure the screen is kept within operating temperatures. Insulation, anti-reflective glass and other solutions are also fitted to outdoor LCD enclosures in these areas to ensure the screens can continue to operate 24 hours a day no matter what the conditions.

Richard N Williams is a technical author and a specialist in the digital signage industry helping to develop outdoor digital signage and protection for plasmas. Please visit us for more information about LCD Enclosures or other digital signage solutions.

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Research and Markets: India Digital Signage Market (2014-2019): Market …

Research and Markets: India Digital Signage Market (2014-2019): Market …
Growing advertisement expenditure, increasing organized retail sector, increasing need to promote products & services through interactive medium is spurring the adoption of digital signage systems in India. The digital signage systems market in India …
Read more on Business Wire (press release)

Visix Creative Services Team Wins 6 Awards
Visix Inc. creative services received three Communicator Awards and three Hermes Creative Awards for its interactive wayfinding designs for digital signage. Both awards were announced last week and bring the total number of awards and honors for the …
Read more on Digital Signage Connection

Mobile marketing firm buys digital signage network, eyes medical marijuana …
Mobile technology and marketing company SinglePoint Inc. announced it has signed a letter of intent to purchase Drive Media Network LLC's existing digital signage network. SinglePoint also anticipates having Drive Media's management team join the …
Read more on Digital Signage Today

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PCS Announces Launch of New 3D Interactive Curriculum Expanding Digital Fluency for K-12 Students

Boise, ID (PRWEB) April 24, 2014

PCS Edventures!.com, Inc. (PCSV), a leading provider of K-12 programs focused on Science, Technology, Engineering and Mathematics (STEM) today announced the release of our new 3DIC™ (3D Interactive Curriculum) developed through a strategic partnership with Curious Media. This new 3D interactive curriculum will provide access to millions of K-12 students combining leading edge PCS hands-on learning with engaging Curious Media digital content.

The new 3DIC™ will provide opportunities for students to collaborate across networks and promote digital fluency among K-12 students.The 3DIC™ is a 3D interactive curriculum that provides step-by-step instruction for students working with robotic building components. With this software students can view each construction step from any angle in 3D, highlight individual pieces for clarity on component positioning and scrub through an animated demonstration of each step. Combining gaming with interactive curriculum will be a powerful tool to help students develop the skills and critical thinking needed for success in the innovation economy on a mobile platform.

The gamification of education is capturing the attention of education thought leaders around the world and PCS’ latest product launch illustrates the perfect blend of learning and digital excitement, accessible to students on a tablet or a mobile phone. This revolutionary new 3DIC™ allows students to acquire 21st century learning skills in school, out of school and while traveling.

Curious Media is a world class interactive agency which has worked with Disney, Warner Brothers, Scholastic, PBS Kids and more to produce award winning interactive experiences that capture the imagination of children and adults alike.

By combining innovative technologies with their sense of creativity and love of gaming Curious Media creates award winning digital experiences. The founder of Curious Media, Randy Jamison, credits his success with the “hands-on” learning he obtained as a student in some of the first PCS Learning Labs where he was able to engage and develop his diverse creative talents.

PCS Edventures, Inc. has fostered a culture of strategic thinkers, inventors and passionate employees committed to creating engaging educational experiences and products which will foster 21st century skills in K-12 students. Listening to feedback from their consumers spanning more than 25 years across 6,000 classrooms nationally and in 17 countries, PCS develops innovative educational solutions for the 21st century.

To learn more about PCS products, and our new and continuing domestic and international initiatives, please visit the PCS Edventures Investor News Website at http://www.edventures.com/investors/

About the Company:

PCS Edventures!com, Inc. is headquartered in Boise, Idaho and its common stock is listed in the OTC Bulletin Board under the sticker symbol, “PCSV.”

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934. Actual results could differ materially from such statements.

Contact Information:

Investor Contact: Robert Grover, CEO 1-800-429-3110 x 119

Investor Relations: Jolene Anderson 1-800-429-3110 x 121

Investor Relations Website: http:/http://www.edventures.com/investors