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LED Message Signs and Their Applications

Message LED signs are relatively small LED screens are used to display a single line of text. In general, these signs are dynamic and are used to create a line of scrolling text. This text is usually monochromatic and of course luminescent. An almost unlimited amount of text can be entered in these devices, which can then be used to scroll, pause or blink at specific points. It is possible for users to define their Message LED signs to display some messages at times, and change throughout the day.

Applications panel LED message, like all forms of signaling LED, are almost endless. For example, they are virtually indispensable equipment for exchanges around the world. No other form of signaling could meet the requirements of such a dynamic and changing environment quickly, and this form of the LED display is now synonymous with market trading. As a result of this association, and of course because of the many benefits of LED panels message most modern banks also use these screens. Customers queuing for services can view updated information and messages from their banks, thereby keeping them informed, entertained and reduces perceived wait time.

The other common applications of LED panels message can be seen in the transportation industry. Many modern trains have built in LED screens in each car, which are usually placed above the doors. These screens inform passengers about the final destination of the train stops coming, and distances between stops. The message LED on trains are also used to inform passengers of safety practices and the services available on the train. Authority and local intercity buses also use LED panels message this way. However, it is more common to see messages LED screens on the outside of a bus, to indicate the destination and route number.

Many restaurant windows and storefronts will also make use of LED signaling message. Restaurants and cafes often use this dynamic signage to attract the attention of passersby and inform them of the various deals and offers. Various businesses also use this form of advertising signage on the site.

There are many benefits to Message LED signs , especially when compared with others in the form of signs. Since they are dynamic, they tend to be very catchy. They may also contain much more information than a standard sign. They are easily modified and updated and found to be very effective marketing tool.


Message LED panels are relatively small LED screens are used to display a single line of text. In general, these signs are dynamic and are used to create a line of scrolling text. This text is usually monochromatic and of course luminescent.

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George A. Romero Stars in ‘Zombie Squash’ Video Game; Kickstarter Campaign Launched

Phoenix, AZ (PRWEB) May 23, 2012

ACW Games, a division of Attila’s Creative Works LLC, officially announced today that George A. Romero, the Godfather of All Zombies, is starring in their upcoming video game, Zombie SquashTM, providing the voice for the lead villain game boss, Dr. Beau E. Vil. Since his ground-breaking, trendsetting masterpiece, ‘Night of the Living Dead’ George Romero’s name has become synonymous with zombies. This time around, Romero creates a new cartoon-style voice in Zombie SquashTM as an evil scientist.

ACW Owner Attila Juhasz is the creator of Zombie SquashTM, a world where vegetation has gone wild from evil experiments gone wrong. Zombie SquashTM is a tower defense style game where the Player is a rabbit named Jack Stompingtail who fires carrots, zucchini and other garden ammo at Dr. Beau E. Vil’s horde of gorde onslaught. The player has to try and stop the Zombie SquashTM from taking over the world. The game will be initially released for PC and Mac desktops late October 2012. ACW is also working on versions for iPhone, iPod, iPad and most major Android marketplaces, as well as the most popular Android devices, including Amazon Kindle Fire, B&N Nook Color, and the Samsung Galaxy Tab.

“I started developing Zombie SquashTM two years ago,” says Juhasz, “and released a short demo last Halloween.” Since then Juhasz has recruited the iconic George A. Romero to star in the game and Billboard-charting music producer, Roy Z. to co-write and produce the soundtrack. World-renowned illustrator, Marc Sasso also joined the Zombie Squash team illustrating the new official cover, and creating characters and art.

ACW Games also launched their Zombie SquashTM Kickstarter campaign today. Kickstarter is a social funding community where people become backers of independent creative ventures like video games. An online video featuring George Romero, Attila Juhasz and snippets of the game, art and music can be viewed at the Zombie SquashTM Kickstarter page – http://ZombieSquash.com/kickstarter. “Through Kickstarter, our friends, fans and other social backers give us the opportunity to have a release ready for Halloween,” states Juhasz.

Rewards are given to backers that support the Zombie SquashTM Kickstarter campaign. These include access to BETA releases, full DRM-Free copies, T-shirts, CDs, Sponsorship and Associate Producer Opportunities, and Autographed Items.

Zombie Squash Official Web Site: http://ZombieSquash.com

Zombie Squash Kickstarter Link: http://ZombieSquash.com/kickstarter

contact: Attila Juhasz, Attila’s Creative Works

website: http://www.AttilasCreative.com

     http://www.ACWGames.com

email:     attila(at)attilascreative.com

voice:    (480) 389-5932

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Zombie SquashTM is the registered trademark of Attila’s Creative Works LLC.

About Attila Juhasz and Attila’s Creative Works LLC & ACW Games

Attila Juhasz formed Attila’s Creative Works LLC in Phoenix, AZ in 2005. ACW Games is a division of Attila’s Creative Works LLC. ACW offers creative services including web design, graphics, app development, editing and DVD authoring. ACW owns and operates a network of websites including the popular web site HorrorMoviesBlog.com. Juhasz is celebrating his 20th anniversary in online creations building his first dial-up bulletin-board system (BBS) in 1992. He was the publisher of the rock magazine, New York Onslaught and has written for genre magazines Fangoria and Sci-Fi. In 1995, he created what may be considered the first commercial genre website, HorrorMovies.com, which he sold to publicly traded Unapix Entertainment Inc. who hired him as their Director of Internet Marketing as reported in the Hollywood Reporter and Variety. Whille at Unapix, Juhasz continued being a web pioneer producing the first global Internet Seance online Halloween 2000. He has built over 100 websites for clients like Lifetime Television, Newman’s Own, Kraft, DuPont and many others. In 2003 he created the DEP (Digital Entertainment Package), the first of its kind application that included Music, Liner Notes, Photos, Wallpaper, and a Screensaver. ACW has released Apps for iPhones and Android phones including “The Logical Meaning of God” eBook, “Panda Drop” game, and “HorrorMoviesBlog.com Movie Streaming App.”







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PQ Media: After 3 Years of Slowing Growth, DOOH Media Pacing Up 11% in 2014, Driven by Strong Ad Spend on World Cup, Olympics, Health & Transit Nets, Aussie Digital Surge

STAMFORD, CT (PRWEB) August 04, 2014

Defying economic and political headwinds worldwide, digital out-of-home (DOOH) media operators ground out a 9.3% revenue gain to $ 8.86 billion in 2013, a solid increase tempered by it being the third straight year of slower growth, according to PQ Media’s annual performance benchmark released today. Key first-half indicators point to DOOH growth accelerating to 11.3% in 2014, boosted by a dynamic combination of the global economy gaining momentum, two sporting mega-events, and increased healthcare, political and transit ad spend, says the new Global Digital Out-of-Home Media Forecast 2014-18.

Influential developed and emerging markets stuttered in 2013, due to myriad challenges posed by debt issues, asset bubbles, political tensions and slower economic growth in high-flying markets like China. These issues filtered down to ad-driven media, which also faced tough comparisons with 2012 as a result of the even-year boost from pivotal sporting and political events. Roadside digital billboards and cinema-based video networks – the two largest location categories – were the most affected verticals in 2013.

While global revenue growth decelerated again in 2013, consumer exposure to DOOH increased at the same rate as in 2012, rising 7.2% to an average of 14 minutes per week, estimates PQ Media. Key growth drivers included new deployments and the expansion of existing DOOH media in high-traffic areas of the world’s largest cities. Average consumer exposure is pacing for accelerated 9.5% growth in 2014, driven by higher engagement with newly launched DOOH, particularly during the Winter Olympics in Russia and the World Cup in Brazil.

PQ Media defines DOOH by two major platforms, digital place-based networks (DPN) and digital billboards & signage (DBB); and more than 10 key indoor/outdoor locations, including roadside, cinema, retail, transit, healthcare and entertainment.

DPNs generated 71% of global DOOH revenues in 2013, growing 8.4% to $ 6.26 billion, a slight deceleration from 2012. Slow-moving economies weighed on cinema – the largest DPN vertical – resulting in several Top 15 Global Markets posting revenue declines. Global cinema networks had the worst year in recent memory produced the weakest years on record, although some slack was picked up by US cinema nets, which had their best year since 2010, as well as strong gains by transit and healthcare DPNs.

Although global revenue is on pace for faster growth in 2014, several challenges continue to shadow DPN operators, including issues related to standardized measurement, planning and buying systems, mobile media integration, and operator consolidation and its impact on network scale.

“From the Americas to Asia-Pacific, financial transactions involving DPN operators continued unabated in 2013 and the first half of 2014,” said Patrick Quinn, CEO, PQ Media. “A diverse group of deals were consummated across the vertical spectrum, including cinema, healthcare, corporate and transit networks, reaffirming that consolidation is accelerating and likely to churn for several more years.”

Among the major M&A deals announced in 2013-14 were National CineMedia’s proposed acquisition of Screenvision; Captivate Network’s planned purchase of the Wall Street Journal Office Network; and Cineplex’s acquisition of EK3 Technologies. Notable equity investments included those involving Captivate, GSTV, Mood Media and Eletromidia. And while the enigmatic RMG Networks went public, the esoteric Focus Media went private.

The rapid growth of mobile media has created the proverbial “frenemy” for DPN operators, as it has become imperative to integrate mobile technology into ad campaigns, particularly those aimed at post-Boomer generations. Driving consumer engagement through mobile interactivity will only become more important with each passing year. DPNs are already being squeezed by mobile, with brands increasingly demanding mobile components to their integrated media campaigns.

“To put this juggernaut into perspective, our research indicates that mobile media revenues from the US alone will be larger than the entire global DOOH industry by year-end 2014,” Quinn said, referring to data from PQ Media’s Global Digital Media & Technology Series.

Meanwhile, DBB growth slowed for the second consecutive year in 2013, rising 11.5% to $ 2.6 billion. The sharp deceleration was mainly due to local government rulings that led to digiboards being shuttered in major metros, such as Los Angeles and Moscow. Nevertheless, OOH operators continue to transition static signs to digital for the simple reason that digisigns generate higher revenues and margins.

In addition, digital screens placed in and around transit hubs, sporting venues and busy roadside locations have become must-buys for brands during major sporting events and political campaigns because they reach on-the-go consumers with a combination of dynamic ads and real-time results. For example, the increasing amount of soft money and third-party groups involved in US elections drove double-digit increases in political ad spending on OOH media in 2010 and 2012. DBBs were a key contributor due to their ability to tailor messages and respond to breaking news. PQ Media expects these trends to spur DBB revenue growth of 15.7% this year to $ 3.01 billion.

Asia-Pacific was the largest of the four global regions in 2013, with aggregate revenues of $ 3.83 billion, fueled by surging growth in Australia and a strong rebound in Japan. The US remained the world’s largest DOOH market, with $ 2.37 billion in revenues, followed by China at $ 1.87 billion. The injection of ad spending and new deployments ahead of the World Cup helped Brazil’s DOOH industry grow at the fastest rate, rocketing 41.9%, followed by Australia at 23.6%.

US DOOH media revenues rose at an accelerated 8.7% in 2013, driven by strong growth in healthcare nets, which benefited from new ad dollars related to the Affordable Care Act. DPN revenues increased 9.5%, as the transit and entertainment categories joined healthcare to offset slower growth in retail and cinema. US DBB revenues were up 7.2% in 2013, the lowest growth rate since PQ Media began tracking DOOH.

About the Forecast

The 7th edition Global Digital Out-of-Home Media Forecast 2014-18 is the industry’s annual performance benchmark, delivering actionable intelligence covering operator revenues, consumer exposure, key drivers and growth projections by country, platform and location from 2008-18. This year’s edition features a new user-friendly PowerPoint format, Global DOOH Market Rankings by revenue, exposure and growth, and comparisons to other media. Enhanced value-add Excel Databook amplifies the core report with hundreds of drill-down datasets by country, platform and location. Click through a Forecast link above to download a free Executive Summary and Sample Databook.

About PQ Media

PQ Media is a cutting-edge market research, publishing and advisory firm, delivering actionable strategic intelligence to the world’s leading media, entertainment and technology companies. Our analysts use a proprietary and proven methodology to analyze key performance indicators of hundreds of digital and traditional media sectors, platforms and companies, with a keen focus on helping clients make smarter decisions amid a fast-changing media ecosystem.







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NAPW Hosted Today’s Most Successful Businesswomen at National Networking Conference in New York City

Garden City, NY (PRWEB) May 23, 2012

National Association of Professional Women (NAPW) hosted their annual National Networking Conference at the Sheraton New York Hotel & Towers on Friday, May 18, 2012, bringing together powerful businesswomen from across the country, including CEO’s and CMO’s from some of the world’s leading companies. Over 1,000 members attended and experienced a full day of inspiring speeches, networking sessions, exhibitions and much more. The conference was hosted by NAPW National Spokeswoman Star Jones, an acclaimed lawyer, journalist, television personality and best-selling author, and featured a highly anticipated keynote speech by Sara Blakely, Founder and Owner of Spanx, and the world’s youngest self-made female billionaire. The conference was also supported by generous sponsors including Lenovo, FTD.com, American Airlines, ZICO Water, Pearl Vodka, GEICO and Cleveland Golf.

Star Jones opened the conference to a standing ovation, introducing the ten dynamic panelists who would all join her in speaking to NAPW members throughout the day and within the theme of the conference, “Transitions: Take Control of Your Future.”

“I was thrilled to get the opportunity to host the conference and speak alongside such a vibrant group of women,” comments Star Jones. “NAPW is an amazing organization that offers women an incredible opportunity to make professional connections and advance their careers.”

Matthew Proman, Founder and President of NAPW adds, “We were so fortunate that Star was able to host our event and lead each panel discussion of admired panelists. Her words, along with speeches from women like Sara Blakely and Randi Zuckerberg touched every NAPW member in the room. It was truly a rare opportunity that embodies what our organization is all about.”

Each panelist gave a personal and empowering talk, relaying powerful messages about women in the workplace. NAPW is pleased to share key sound bites from this exclusive, membership-only event, which was free to NAPW members:

Star Jones, National NAPW Spokeswoman:

“Sometimes life throws us curve balls, sometimes it’s evolving just as we planned – either way – the choices are ours and if we are clear in our vision of what we want, what we stand for, and define a path to accomplish it, we can do anything we set our minds to.”

“Believing in myself and what I could bring to the table is what led me to leave the active practice of law and pursue a career in broadcasting. Don’t be afraid to ask for help, network, let your sister know you are revamping your plan and are open to her suggestions. That’s what NAPW is about.”

Sara Blakely, Founder and Owner of Spanx:

“I think failure, [as well as] your attitude and the way that you embrace the fear of failure, is a big part of where you end up in your life. My father used to ask us at the dining room table what we failed at… he used to encourage us to fail. I got the benefit of this different way of thinking, and for me it redefined failure. Failure was no longer for me the outcome, but failure was not trying.”

“On my journey of getting Spanx made it dawned on me very quickly I was talking to [mostly] men. I kept thinking to myself ‘where are the women?’ And then it dawned on me, maybe this is why our pantyhose and our shapers have been so uncomfortable for so long. At Spanx we put our products on women – my mother, my grandmother, and all of my friends. We’re testing it on real women.”

Randi Zuckerberg, Former Head of Marketing at Facebook and Founder/CEO of R to Z Studios:

“I believe in luck, but I also believe that the majority of the time you create your own luck. [Have] your eyes open all the time for opportunity – I think so many people are fixated on fear or doubt. There are great opportunities that are out there for everyone and [everyone] just misses them. Once you get that little inkling that you should change, just do it. I think that people second guess themselves and when you want to make a change you should do it before you change your mind.”

“Facebook was in my DNA – I bled blue Facebook and came to a point in my life where I didn’t know who I [was] other than Facebook. It’s really important right now in my life to do my own thing.”

Denise Incandela, EVP/CMO of Saks Inc:

“I’ve always thought of women and men as completely equal and have been quite controversial because of that. From my point of view whether it’s working at McKinsey or Saks Fifth Avenue I don’t see a glass ceiling. I see it as ‘I can do whatever I choose to do and it’s up to me to make that happen.’”

Rebecca Foy, Client Partner, Facebook Global Marketing Solutions:

“At Facebook we have a list of core values…core to every decision made from Mark Zuckerberg down to anybody across any discipline. One is focus on impact. We are still a relatively small organization and there are 900 million people we are trying to build products for and allow to connect. The other one is move fast and be bold, and I’ve never seen a company move faster. The fact that we’re moving at the speed we are is what has allowed companies across the tech world to be innovative.”

Janet Rollé, CMO of CNN Worldwide:

“I think that the ability to be true to yourself and to live the deepest of your personal values is always a pivotal moment. It’s in those moments that you discover what your values really are because they’ve been put to the test, and that really allows you to move forward.”

“There is a big difference between failing and being a failure…I think that’s something that we often forget.”

Christie Hefner, former CEO of Playboy and Executive Chairwoman of Canyon Ranch Enterprises:

“Don’t depend on finding a mentor. Depend on what you can control, which is building a network. What women sometimes do is have few deep relationships, but I would urge [women] to go wide and deep because [they] will meet different people at different places in [their] lives. The ability to cultivate those relationships was enormously useful to me.”

Kathleen Rice, Nassau County District Attorney:

“This is why NAPW is so important – it [gives] women the advice and the inspiration and the actual practical advancement to help qualify for the jobs that we all want and deserve. Always be prepared, always be ready because we are always going to be held to a higher standard – sorry ladies but that’s the truth! And I believe that organizations like NAPW play such a big role in getting us prepared and getting us ready.”

Judy Smith, Founder and CEO of Smith & Co:

“When you have a problem or crisis it’s hard to tell somebody that [you] made a mistake. Magnify that twenty times where you are President of a country, or you are a Senator or CEO and you have to tell a complete stranger that you screwed up, that’s a hard thing to do.”

Christina Norman, Media Strategist and Editor for the Huffington Post:

“Ask for help, because people will help you if you ask for it. A lot of times you feel like you need to do everything and project this great image of ‘I got it’ and it’s okay to ask for help.”

Liza Huber, Founder of Sage Bears LLC:

“Life is certainly a surprise…I listened to my gut and my instinct, [which] I think is important.”

“There are so many different [occupations] now, and there are so many great opportunities. It’s a gift to jump into something you love.”

Beth Ann Kaminkow, CEO of TracyLocke:

“What is the best version of yourself? We own the best versions of ourselves and that doesn’t mean having to be inauthentic to achieve that. It just means having to think about ‘how do I bring out the best in myself? How do I surround myself with people who bring out the best in me?’ If you can get intentional, deliberate and thoughtful about what that is and let that guide you, it can do remarkable things for you.”

Paige Mackenzie, Professional LPGA Golfer and NAPW Athletic Spokeswoman:

“As my career has evolved I’m able to really position myself and my brand the way that I want to. Its taken time to evaluate who I am as a person. I have to create depth in my own personal brand that shows people I’m more than a professional golfer. I have four pillar adjectives that I consider my brand: professional, approachable, creative and playful. I think in [our] own lives [we] have to create a personal brand that is willing and able to grow as [we] develop new skill sets.”

In a world where digital technology is often the dominant form of communication, NAPW is thrilled to provide a unique opportunity for its members to meet in-person, develop relationships, gain exposure, and ultimately establish and advance their careers. To learn more about NAPW please visit http://www.napw.com.

About National Association of Professional Women (NAPW)

National Association of Professional Women (NAPW) is the most rapidly growing and recognized association for professional women in the United States. It is an exclusive network where almost 400,000 accomplished, professional women come together to interact, exchange ideas, educate and empower. Through the wide reaching network of nearly 300 local NAPW chapters across the country, like-minded members meet in-person on a regular basis to share their professional endeavors, experiences, develop relationships, gain exposure and establish and advance their careers. In addition NAPW members have access to online bulletin boards, message centers, mentorship programs and other resources and services, which help them achieve growth and development.

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Media Contact:

Brooke Hilton / Kate Boothby / Maggie Porges / Emily Forrest

LaForce + Stevens

212-242-9353

bhilton@lsagency.com / kboothboy@lsagency.com / mporges@lsagency.com / eforrest@lsagency.com







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NCH Medical Group Opens New Lake Zurich Location

Arlington Heights, IL (PRWEB) October 31, 2013

Northwest Community Healthcare’s (NCH) Medical Group is opening a new office location staffed by three physicians on Friday, November 1, at 1217 S. Rand Road, in Lake Zurich.

Two family practice physicians who treat patients from pediatric through senior ages, and one internal medicine physician who treats patients 14 years of age and older, will practice at the new NCH Medical Group office. At this new location, primary care doctors will provide residents of Chicago’s northwest suburbs with convenient access, including same-day visits, and expedited appointments to other specialist physicians in the group. Patients who need treatment after hours will have their electronic medical record history conveniently accessible to physicians at the NCH Immediate Care Center next door.

Gregory Lindsay, MD, and Winston D. Rajendram, MD, are both board-certified in family medicine. Dr. Lindsay earned his Doctor of Medicine degree in 2005 from the University of Illinois College of Medicine in Peoria. His residency was at the LaGrange Family Medicine Residency Program. Dr. Lindsay will see patients at the Lake Zurich location and at the NCH Medical Group office at 1051 W. Rand Road, Arlington Heights. Dr. Rajendram earned his Doctor of Medicine degree in 2004 from Saba University School of Medicine, Netherlands-Antilles, Dutch West Indies. His residency was at the University of Chicago Pritzker School of Medicine.

Heidi Wehlus, MD is board-certified in internal medicine and will see patients in the Lake Zurich office and also at the NCH Medical Group office at 1450 Busch Parkway, Buffalo Grove. Dr. Wehlus earned her Doctor of Medicine degree in 2006 from the University of Illinois College of Medicine in Chicago. Her residency was at the University of Illinois, Chicago.

The telephone number to schedule appointments at Lake Zurich with these physicians is 847.550.4700, or you can request an appointment online at http://www.nchmedicalgroup.com. Office hours by appointment are from 7 a.m. to 7 p.m. on Mondays and Wednesdays, from 7 a.m. to 5 p.m. on Tuesdays, Thursdays, and Fridays, and from 8 a.m. to noon on Saturday. Easy access walk-in hours for new and existing patients are from 7 a.m. to 9:30 a.m. Monday through Friday and from 8 a.m. to 9:30 a.m. on Saturday.

In addition to internal medicine and family practice physicians, other physician specialties of the NCH Medical Group include allergy, urology, dermatology, endocrinology, gastroenterology, neurology and rheumatology. To ensure optimum collaboration and continuity of care, NCH Medical Group physicians share access to patient electronic medical records across multiple office locations.

Patients of the NCH Medical Group can go online to request doctor appointments, ask questions, download and complete registration forms prior to their office visits, and connect to the Northwest Community Hospital and NCH Wellness Center websites. To help individuals better manage their urgent and day-to-day healthcare needs, NCH launched its mobile app, MyNCH. The MyNCH app features real-time, estimated wait times at NCH’s Emergency Room and Immediate Care Centers, as well as imaging and lab results functionality. Patients also can send messages to their NCH Medical Group physicians, request appointments, and view past and future appointments.

In addition to the Lake Zurich location, NCH Medical Group physician offices are located in Arlington Heights, Buffalo Grove, Mount Prospect, Palatine and Schaumburg. To learn more about the NCH Medical Group, and to view physician bios and videos, visit http://www.nchmedicalgroup.com. To find a trusted physician, community members also can call HealthConnections at 847.618.4YOU (4968).

# # #

About NCH Medical Group

NCH Medical Group is the physician group belonging to the Northwest Community Healthcare comprehensive, patient-centered system of care that serves more than 350,000 outpatients each year, as well as nearly 30,000 inpatients treated annually at the 496-bed acute care hospital in Arlington Heights. NCH Medical Group treats approximately 60,000 patients each year from the northwest suburbs of Chicago. The practice has 71 physicians and 6 mid-level providers, representing internal medicine, family practice, primary care, gastroenterology, urology, dermatology, endocrinology, neurology, allergy, and rheumatology.







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Two Weeks Ahead of #GivingTuesday, Momentum Builds Globally and Across America

New York, NY (PRWEB) November 19, 2013

As December 3 rapidly approaches, the #GivingTuesday movement continues to grow in size and scope, with people everywhere finding creative ways to “Get out the give.” More than 5,500 partners, including philanthropic groups, non-profits, small businesses, and large corporations, are making generosity a big part of the conversation this holiday season.

#GivingTuesday falls on the first Tuesday after Thanksgiving, following Black Friday and Cyber Monday, and kicks off the holiday giving season with a global day dedicated to charitable giving. Uniting a wide array of partners and Social Media Ambassadors, #GivingTuesday leverages the power of social media to facilitate tangible change in communities around the world.

With just two weeks remaining, the #GivingTuesday community continues to grow, broadening the network of partners that are activating creative initiatives to spur a national dialogue around giving back and to increase giving throughout the holiday season.

Here is a selection of creative and innovative initiatives planned for #GivingTuesday:

Diverse Partners Prioritize Giving in Big Ways


AT&T: For #GivingTuesday, AT&T is pledging to support Union Settlement, an East Harlem organization that brings education, wellness, and community-building programs to underserved New Yorkers. Its College Readiness Program enables New York City students to gain access to higher education through counseling, academic enrichment, and internship opportunities. Beginning Tuesday, November 19th until #GivingTuesday on December 3rd, AT&T’s #GivingTuesday participation will center on a Twitter campaign that will include facts, anecdotes, photos, quotes, and more about Union Settlement and the lives the organization has helped. In each tweet, AT&T will ask the public to retweet its messages, and for each retweet, AT&T will make a donation to Union Settlement in an effort to help students succeed. “AT&T is committed to education and ensuring young people graduate from high school with the knowledge and skills they need to get into college and enter the workforce. We are excited to begin our #GivingTuesday campaign with Union Settlement, whose mission complements our own,” said Marissa Shorenstein, New York State President, AT&T.

CARE: The global humanitarian organization CARE will hold a Donor Appreciation Call-a-Thon on #GivingTuesday whereby employees personally thank supporters who helped CARE’s poverty-fighting programs reach 83 million people last year. CARE’s board will match dollar for dollar all donations made at http://www.care.org on #GivingTuesday. CARE also will highlight a new ad campaign that brings back the iconic CARE Package®, an international symbol of giving, through a contemporary lens that showcases CARE’s sustainable solutions to poverty. CARE’s other #GivingTuesday promotions, including a video, are featured on its #GivingTuesday webpage.

Friends of Firefighters: Friends of Firefighters has 1-2-3 easy ways to participate in #GivingTuesday this year: (1) Say Cheese – participants can visit a local firehouse to say thank you and snap a photo of their experience, tagging Friends of Firefighters in it on their social media pages. (2) Sponsor Services – donate $ 123 to Friends of Firefighters to cover the cost of wellness services for firefighters and their family members. (3) Employer Match – using DoubleTheDonation.com (free of charge surrounding #GivingTuesday), participants can ask their employers to match their $ 123 donation to Friends of Firefighters or their $ 61.50 donation to equal $ 123.

Full Circle Fund: This #GivingTuesday, the Full Circle Fund will host a Jamathon to bring together young professionals with non-profits and social enterprises to strategize new ways to achieve their organization’s missions. The Jamathon will unite participants on #GivingTuesday to hear “pain-point pitches” and then organize into small groups to brainstorm solutions. The most innovative solution will receive a $ 2,500 award at the end of the event.

Girl Up: On #GivingTuesday, Girl Up will announce a 24-hour matching challenge to its supporters, centered on helping girls in Guatemala. Girl Up partners will be asked to join the campaign on #GivingTuesday through a menu of participation options, such as employee giving, donations as a percentage of sales, and customer engagement. Girl Up will also promote its partnership with Electronic Recyclers International (ERI). ERI has a platform, using BuyBack Tech, which allows Girl Up supporters to recycle their gently-used electronics to be resold. Through Girl Up, the profits from all refurbished and resold items will go directly to help girls all over the world go to school, see a doctor, and stay safe from violence. To learn more about Girl Up, please visit http://GirlUp.org.

Great Nonprofits: GreatNonprofits, the largest nonprofit review site (like a Yelp for Nonprofits) just published the 2013 Top-Rated List and #Giving Guide. The Awards aims to honor high-impact local charities through peer-to-peer reviews—excellent charities, often small and local, doing the most good. In celebration of #GivingTuesday, GreatNonprofits is posting about top-rated nonprofits in over 30 issue categories every day leading up to #GivingTuesday to inspire greater giving and awareness for how people can give this holiday season.

Industrial Revolution II: Industrial Revolution II (IRII) is a different kind of garment factory. The organization’s “shared value” business model embraces the idea that not all profit is created equal. The company invests 50 percent of profits into its workers, their families, and the local community. On #GivingTuesday, IRII will say thank you to all its supporters by sending social media messages to those who helped get the factory off the ground and running in Haiti.

Johnson & Johnson: On #GivingTuesday, Johnson & Johnson will launch its Care Grows holiday-giving campaign. Care Grows unites individuals and Johnson & Johnson in supporting NGOs that touch the lives of children and families around the world, many of whom are longstanding partners of the company. The campaign will leverage three social good platforms: Catapult, the Johnson & Johnson Donate a Photo app, and Save the Children’s “Gifts of Joy” catalog. Through these different platforms, Johnson & Johnson helps support small individual acts of caring by either matching a donation dollar for dollar through Catapult and the Gifts of Joy catalog, or by donating a dollar for every photo donated through Donate a Photo. This campaign will be supported by Johnson & Johnson brands and advertising from the Johnson & Johnson For All You Love campaign.

Trust for the National Mall: The Trust for the National Mall is dedicated to restoring, improving, and preserving the National Mall — home to the history, heroes, and hope of America. The Trust has accomplished more this year to restore and improve the National Mall than ever before, but many monuments and memorials still need support. #GivingTuesday marks the launch of the Stories of Success campaign to share how donations have made such projects possible and how continued support will ensure that the National Mall is preserved for future generations.

UN Women: For this year’s #GivingTuesday campaign, UN Women Knowledge Gateway for Women’s Economic Empowerment has embarked on an online global campaign to raise awareness about the importance of women’s economic empowerment. A 24-hour, multilingual “tweetathon” kicked off the campaign on November 9. UN Women is also running a picture contest “EMPOWER Her” to highlight the contribution of women workers and women entrepreneurs in our society. In addition, EMPOWER Her will also be tied to smart giving by encouraging donations for UN Women’s online employment training project for women workers in six developing countries.

The White Butterfly Gift Shop: The White Butterfly Gift Shop in Jackson, NJ is grateful for the generous support of its community that it can’t help but give back in generous ways. In the past few weeks alone, the shop raised $ 875 for the American Cancer Society and $ 560 for the “Pink & Bloom Foundation, Inc,” a small not-for-profit organization dedicated to “nurturing the world for change” and aiding the fight against breast cancer. For #GivingTuesday, The White Butterfly will raise money for a local mother of five who is fighting breast cancer and struggling to pay for the cost of her treatment. Among its efforts to support her include a line of t-shirts, sold exclusively at The White Butterfly. All proceeds from the sale of these shirts, which feature slogans such as “Fight like a Girl,” go directly to her. The shop will also be adopting her and her children for Christmas this year. Customers will be invited to participate by providing a gift from the family’s wish list. The hope is to make their dreams come true and inspire customers and friends to celebrate the spirit of grateful giving this holiday season.

For more information, visit http://www.givingtuesday.org.

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About #GivingTuesday

#GivingTuesday is a movement to celebrate and provide incentives to give. It will culminate with a global day of giving on December 3, 2013. This effort harnesses the collective power of a unique blend of partners – charities, families, businesses and individuals – to transform how people think about, talk about, and participate in the giving season. #GivingTuesday inspires people to take collaborative action to improve their local communities, give back in better, smarter ways to the charities and causes they celebrate and help create a better world. #GivingTuesday harnesses the power of social media to create a global moment that is dedicated to giving around the world.

A team of recognized experts and influencers, initially convened by leaders of 92nd Street Y and the United Nations Foundation and supported by a core group of founding partners, originally spearheaded this effort. The founding partners in 2012 included Blackbaud, the United Nations Development Programme, Dynamic Signal, Pvblic Foundation, DonorsChoose.org, charity: water, Darden Restaurant Group, GlobalGiving, Groupon, Iraq and Afghanistan Veterans of America (IAVA), jcpenney, Kiva, Mashable, Microsoft, Unilever, and VentureThree Capital, among many others. Leaders in philanthropy, social media, innovative giving, grassroots organizing, marketing, and communications are providing counsel and resources to help build this movement.

To learn more about #GivingTuesday participants and activities or to join the celebration of giving, please visit:

Website: http://www.givingtuesday.org

Facebook: http://www.facebook.com/GivingTuesday

Twitter: twitter.com/GivingTues







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Old Sales Message is Now a New Sales Message

Xerox Corporation is one of the most widely recognized brands in the world. Most of us tend to use the generic term “xerox” both as a noun and a verb when speaking of the copy or duplicating process. We say “please xerox that and send it to me.” The generic use of their name is as prolific as Kleenex and Band-Aids.

Xerox as a company grew at an extraordinary pace in the 60’s and 70’s. They devised and deployed a remarkable sales training school that would later as the model for every professional sales training program that would follow. It was state of the art. I actually participated in a derivative of this infamous program in the early 80’s. It was quite comprehensive and challenging. Their model was based upon their sales successes and expectations from their productive sales force.

Joe Wilson, the CEO of Xerox in 1960, starred in an early company video that was shown to all new employees as part of their orientation program. His message conveys truths that transcend time and speak to us today as well. He was a cheerleader for embracing change and fostering personal growth. To paraphrase, he demanded consistent outward development of one’s comfort zone if an employee intended upon remaining a Xerox employee.

You will notice that Mr. Wilson carefully chose words and phrases such as imagination, creativity, new ideas and change is a way of life. He advised against “same old way” thinking. These are words and principles that we can still learn from. Their original and intended meanings remain to this day. His ideas were ahead of his time and quite “sticky” to say the least. He obviously was on to something big.

If we are to achieve different and enhanced results from our current sales efforts, we cannot be doing the same old activities that did not work for us last year. They will not work for us this year either. Doing the same old things in the same old way yet expecting different results has been described as insanity! How many of us get stuck in the rut of activity, thinking very little of methods to actually advance? Perhaps a review of our goals and a revised strategy are in order.

Embrace change. Learn new skills. Get uncomfortable. What will you do differently this year to get the results you desire? What is holding you back? Have you begun yet ?

Daniel Sitter, author of both Learning For Profit and Superior Selling Skills Mastery, has garnered extensive experience in sales, training, marketing and personal development over a successful twenty-five year sales career.
Read his blog http://www.idea-sellers.com/